Blog Detail
1 Good Reason
http://www.1GoodReason.com
1 Good Reason is a blog about online marketing and blogging and other stuff I find interesting.
Recent Posts
Prediction: What will replace Newspapers and Magazines?
BLUF(Bottom Line Up Front) My prediction for the future of journalism: Smart aggregators that will quickly learn about what kind of news articles you like and want will replace newspapers and magazines in the near future. They will gather ...
Publishers (are) Perishing
BLUF (Bottom Line Up Front) All forms of publishing are dying, not just music and newspapers, but books, and magazines too. The reason? They can't compete with free. Andy Warhol said "In the future everyone will be world-famous for 15 ...
HR Should Run Social Media- Telstra Update
Yesterday Mashable’s Adam Ostrow reported that Australian Telecomm Giant Telstra had posted their new social media training course for all employees online for everyone to see: “The 40,000+ person company makes social media training...
The AT&T Facebook Fan Page-Analysis and Prediction
There’s been a lot of talk recently about how AT&T is being slammed by the Verizon ad campaign showing 3G coverage maps of the US. AT&T tried unsuccessfully to halt the ads claiming they were misleading, however the Judge didn̵...
Give the Gift of a Facebook Page To Someone You Love This Holiday
According to a recent article in Inside Facebook, Facebook is the #3 destination for people over 65. You first reaction may be, OMG the Geritol set is getting into Facebook! Your second reaction may be, I’ve to get those pictur...
The Other Side of 90 9 & 1
Earlier this week I wrote about how Marketer’s are ignoring the hidden ROI of social media in the 90/9/1 equation. Now I’d like to take another look at that equation from a slightly different perspective. In a Twitter conversation wi...

