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A Ton of Bricks - Discussing the Weighty Trends in PR

http://tonofbricks.wordpress.com/

The intent of this blog is to take on the weighty issues plaguing PR folks and provide an open forum for discussion. The PR profession has become more diverse and controversial than ever and even the most savvy PR pros are re-educating themselves on the vast expanse of new media and techniques.

• Added on: Oct 7th, 2009
• Country: United States
• Language: English

• Author: Ralph J. Davila
• Listed in: Public Relations Social Media
• Tags: Public Relations social media pr profession social media pr pr pros trends in pr

Recent Posts

• A story of crowdsourcing on Flickr

  Posted on Monday November 23rd, 2009 at 11:58 in social media, avatars, facebook, crowdsourcing, brand management, rss feed, social media case studies, tyson crosbie, social media small business, jay baer, communications conversations

  The Flickr platform – part of the Yahoo company – has exploded in the last year, with the addition of social bookmarking and RSS feeds. The ability to integrate into Facebook with the widget MyFlickr and photo editing functions has also e...

• Inclusion drives support for Treasury Department

  Posted on Monday November 16th, 2009 at 16:17 in blogging, Communications, pr, social media, bloggers, new york times, treasury department, blogger relations, george mason university, pr professionals, political pr, financial bloggers

  Front of the Treasury Department Building While I don’t typically discuss anything related to politics anymore (spent too many years in the political realm), I do want to discuss the recent Treasury Department meeting. Treasury Secretary Timoth...

• The state of the PR industry has changed

  Posted on Monday November 16th, 2009 at 14:07 in Communications, Public Relations, pr, apr, accreditation, national assembly, prsa, pr profession, pr professionals, pr pros, prsa international conference, prsa bylaws

  The PRSA International Conference was held this past week in San Diego, Calif. It’s a time that many PR professionals look forward to because of the pre-conference seminars, keynote speakers, networking and general sessions. By the way, the wea...

• How can content be king without great writing?

  Posted on Monday November 2nd, 2009 at 13:29 in Communications, Public Relations, retailing, colleges, pr, press release, spelling, professors, punctuation, communicate, memos, prsa

  As PR professionals, we all know (or should) that content in any medium is king. It’s what entices the reader and keeps them coming back. But I believe we have failed to ensure our recent college graduates have the necessary writing skills to e...

• ad:tech ruffles PR’s ethical feathers

  Posted on Monday October 26th, 2009 at 16:03 in Public Relations, ethics, facebook, bloggers, Media Relations, journalists, tweets, prweek, pay for play, ethical decisions, prsa, pr ethics

  Last month was PR Ethics Month, when we remind ourselves about the host of ethical dilemmas we, as PR practitioners, face. It’s also a time to reflect on our commitment to a stringent code of ethics placed at the highest point of our personal a...

• Are PR pros keeping up with the times?

  Posted on Monday October 12th, 2009 at 15:47 in Marketing, Advertising, Communications, Public Relations, blogger, pr, social media, journalist, messages, facebook, Media Relations, twitter

  In the past, PR professionals were slow to adopt new techniques – from new ways to pitch journalists to press release styles. We were, and still are to an extent, resistant to change. We’d better be ready to not only float, but sail forwa...

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