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Practice management and business growth resources for CAM, holistic and alternative health care professionals.
Recent Posts Tagged With 'practice growth'
Tips for a Successful Open House
We had our annual Celebration of Health at the clinic a few weeks ago. It’s become a tradition for us - we invite patients and the general public, and spend an evening at the clinic enjoying some great food and drinks, and generally enjoying ou...
A Bigger Pie: How Getting Friendly With Your “Competition” Can Help Your Practice
Recently, the naturopaths in Collingwood and surrounding area got together to discuss some joint marketing for Naturopathic Medicine Week. There are more practitioners here than ever (and many more coming soon), and this is something we’ve been...
8 Strategies for Practice Success in Tough Times
We went through a multi-day strategic planning session last fall. In our case, that essentially meant Tara and I sequestered away in a cheap hideaway where we could focus on the big-picture of the business, and do some great hiking when we needed a b...
The One Word You Need to Grow Your Practice in 2009
The stats show that about two-thirds of us make New Year’s resolutions. My guess is that the majority of the other third can’t help but think at least a little bit about 2009, too. It’s natural. We’re thinking about getting or...
Are You Hunting or Farming for Patients?
A few weeks ago we talked about how to increase professional referrals to your practice. Developing this referral source is essentially a networking exercise, but the point of the post was to provide a framework in which to do it without feeling weir...
The Best Acupuncture Practice Management Resources on The Web
Here are our favorite acupuncture-specific online resources for practice growth and management, in no particular order. Have we missed any? Let us know in the comments. Acupuncture Business School Workshops, coaching, teleconferences, books, dista...
Of Practitioners and Goldfish: How to Grow Your Practice without a Bigger Bowl
We had our first day of business in the new clinic last week - January was a hectic month! The space is about three times as big as the old clinic - a significant increase. It seems like a lot, but as I moved the last items out of the old office, I ...
How to Comfortably (and Successfully) Grow Your Professional Referral Base
Reader M writes: I’m wondering what the best way is to network with other practitioners in a small area. I’m feeling uneasy, shy, and even slightly pushy just cold-calling people, especially in planning exactly what I want to say. I don...
Get More Patients by Being One
We’ve been considering some new treatments and tools, so Tara’s going through her usual willing victim/guinea pig phase, being poked, prodded and zapped. It reminds me again of how effective it is to fully immerse yourself in the patient...
Practice Management Seminars
Wholistic Solutions offers an ongoing series of workshops on “Developing a Successful Practice”. The series is in four independent parts, delivered semi-regularly in a number of cities across Canada and the US. Your staff can attend, to...
Acupuncture Practice Growth Resources
Insights for Acupuncturists has a solid list of practice-building links, a few of which I hadn’t seen. Worth a look, and as with most of these resources, they apply to just about any CAM practice, too. Resources to Help Build Your Acupuncture...
Grow Your Practice with Newspaper Inserts
I had an inquiry last week from Taradel, a print services firm that does some specialty print work in the CAM/holistic industry, particularly with chiropractors. If you’re in the US and considering any print work, particularly newspaper insert...
Why do CAM Patients Refer?
As your practice grows, existing patient referrals begin to make up an increasingly large portion of your new patients. Practitioners will often know where a referral came from, but rarely will they know exactly why that person referred. We often kn...
