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AMAS Digital Intelligence Blog

AMAS Digital Intelligence Blog

http://www.amas.ie/blog/

The Digital Intelligence blog from AMAS, Ireland - internet research, online trends, measurenment, social media, traditional media and more - complementing AMAS's State of the Net

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  • Social media campaign sued for $10m

    Posted on Thursday December 10th, 2009 at 06:49 in social media, digital marketing, internet trends, state of the net

    Does opting in to email from a company allow them to send frightening prank emails? A social media campaign for Toyota in the US has led one victim to sue. Skeptics can draw from plenty of examples of social media experiments run amok. Consider Saatc...

  • Rail tourism idea to be implemented

    Posted on Wednesday December 9th, 2009 at 12:20 in news, amas, ideas campaign

    The Government is to implement a tourism idea proposed in the Action Plan for the Ideas Campaign, the independent citizens’ campaign launched earlier this year. The idea proposed offering off-peak free travel for tourists as a means of generating o...

  • CSO figures show lack of ICT strategy

    Posted on Monday December 7th, 2009 at 12:02 in news, Strategy, ecommerce, internet trends

    After years of digital initiatives only a fifth of Irish businesses now have a written ICT strategy. That’s just one of the key findings of the Central Statistics Office’s “Enterprise Statistics 2009″ report, published today a...

  • Accountants play with door art

    Posted on Wednesday December 2nd, 2009 at 08:28 in news, emarketing

    Who says accountants don’t have a sense of fun and adventure? In these days of economic doom and gloom, the Dublin accountancy practice Noone Casey has asked 12 artists to brighten up its front door in Temple Bar with a new image each month. Th...

  • Reuse State of the Net issue 15 graphs

    Posted on Monday November 30th, 2009 at 09:13 in research, internet trends, issue 15, marketing survey, state of the net

    Download the Winter 2009 edition (PDF, 2,249 KB) Read the press release on the AMAS website The Winter edition of State of the Net is published today.  Issue 15 features a mix of graphs and insightful comment on the results of the online marketing s...

  • Football row has net effect

    Posted on Friday November 20th, 2009 at 06:04 in news, youtube, social media, facebook, twitter

    The Internet doesn’t just reflect the big stories of the day - often it amplifies them, building a social momentum of its own and starting to make its own headlines too. A case in point is the controversy over Thierry Henry’s handball in ...

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