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REPORT: BMW using money saved from F1 pullout for more product placement
Filed under: Marketing/Advertising, BMW Piece Brosnan with the BMW Z8 in The World is Not Enough You wouldn’t know it if you weren’t a serious film buff or marketing exec, but Propaganda GEM is responsible for a big share of the product...
REPORT: Chrysler piles on even more incentives ahead of the holidays
Filed under: Car Buying, Marketing/Advertising, Chrysler, Dodge, Jeep In an effort to spur lagging sales, Chrysler has reportedly cranked up incentive spending on nearly all of its models by $1,000 to $1,500 while also offering 0% financing on many ...
Toyota blends social media and trail search tool in 4Runner marketing blitz
Filed under: SUV, Marketing/Advertising, Toyota, Off-Road Said the executive creative director of the 2010 Toyota 4Runner media campaign: “This is the last authentic SUV. All the rest have gone suburbia.” By “authentic” he me...
VIDEO: The answer to how Honda will market the Accord Crosstour? Animated jazz
Filed under: Wagon, Marketing/Advertising, Videos, Crossover, Hatchback, Honda Click above to watch the video after the jump We’re not so sure about the Honda Accord Crosstour. It’s definitely a Honda, so at least from a marketer’...
Funny Car Commercial of the Day: Maybe consider taking the bus?
Filed under: Etc., Marketing/Advertising, Videos, Humor Maybe consider taking the bus? - Click above to watch the video after the jump Being the type of people who obsessively cover the auto industry, we generally prefer four-wheeled travel to peda...
Funny Car Commercial of the Day: Politically Correct Edition
Filed under: Marketing/Advertising, Videos, Volkswagen, Humor Volkswagen loves everyone - Click above to watch the video after the break Nowadays, being politically correct is of the utmost importance to companies the world over, and that includes ...

