Recent Posts Tagged With 'marketing strategy'

• Keeping it simple - Your Business Marketing and Advertising Message

  Posted on Monday September 8th, 2008 at 12:08 in marketing strategy, business marketing, marketing strategies, advertising communication, business marketing and advertising, positioning marketing

  We are in the process of rolling out 3 new websites. One to represent our product, one for training, and one for our online business community. It’s a lot to chew on for a start-up like ours with minimal capital and human resources, but it has ...

• Engaging Your Customers through Internet Marketing

  Posted on Monday April 28th, 2008 at 04:05 in online marketing, marketing strategy, marketing strategies, automotive marketing

  As an automotive dealer, you know it’s more difficult (and more costly) to find new customers than it is to keep existing ones. It’s simply not easy to bring new people to your dealership with so much competition in the automotive industry. That�...

• Car dealers and manufacturers compete for online ad space

  Posted on Monday April 7th, 2008 at 09:13 in marketing strategy, Online Advertising, car manufacturers, automotive marketing, car dealer marketing

  The days of seeing your local car dealer ads on TV are not going away, but dealer prominence in online advertising is now reaching unprecedented heights, giving car manufactures a new (but good) challenge. A recent report indicates that car manufactu...

• Getting Familiar with Affiliate Marketing Terms

  Posted on Wednesday March 26th, 2008 at 05:05 in marketing strategy, pay per click, merchants

  We’ve talked a lot about affiliate marketing and we’ve even used insider “lingo” in some of the posts. But if you’re new to the concept, you might be lost with some of the language.  Here are a few terms used in “the biz” so you ca...

• Seven Reasons to Use Affiliate Marketing, Part 2

  Posted on Friday March 7th, 2008 at 04:05 in affiliates, marketing strategy, vendors

  Wednesday we discussed four reasons to use affiliate marketing programs on your website or for your online business. Here are three remaining reasons to use this system to increase your income. 5. Affiliate marketing means less hassle for you. The ve...

• Facebook Versus Myspace: Comparing and Contrasting

  Posted on Thursday February 7th, 2008 at 04:05 in myspace, online marketing, marketing strategy, Network Marketing, brand marketing, online brand marketing

  With Facebook becoming an increasingly popular method for social networking and connecting with other people, many Internet users have compared it to the popular Myspace website. But that’s not a fair comparison because there are distinct differenc...

• Maximizing Success with Adwords Demographics

  Posted on Monday February 4th, 2008 at 04:05 in myspace, adsense, marketing strategy, google adwords, social media marketing, marketing strategies, ad campaign, social marketing, target audience, demographic bidding

  If you’ve got a website that caters specifically to a certain age group or target audience, your advertisements may be wasted on Internet users that don’t match your goals. That’s why Google Adwords is offering something called “demographic ...

• Online Newspapers: The Future of Advertising

  Posted on Thursday January 31st, 2008 at 04:05 in online marketing, marketing strategy, Network Marketing, web marketing, marketing strategies, rss marketing, print media, advertising revenue, online newspapers, naa, advertising medium

  You probably know that North Americans and Europeans are increasingly turning to the Internet to get all of their news and information. And you can even find online versions of your favorite newspapers and magazines. But did you know that this move t...

• Search Engine Optimization: Ten Years Later

  Posted on Wednesday January 30th, 2008 at 04:05 in search engine optimization, Networking, search engine, online marketing, search engine marketing, marketing strategy, search marketing, seo changes

  If you’ve done any work at all with SEO, you might’ve wondered about the history of the concept and some of the changes it’s made since it began. I know I’ve wondered about that several times. Here is an article that explains some of the big ...

• Three Ways to Drive Dealership Business with Your Blog

  Posted on Friday January 25th, 2008 at 08:21 in online marketing, marketing strategy, blog marketing, search marketing, marketing strategies, brand marketing, dealership blog

  There are several ways you can increase the number of customers that visit your dealership. But any marketing professional will tell you that word-of-mouth is one of the most effective means of advertising. The Internet and online marketing have take...

• Increasing Brand Loyalty through Relationships

  Posted on Tuesday January 22nd, 2008 at 04:05 in online marketing, search engine marketing, marketing strategy, marketing strategies, brand loyalty, repeat customers, brand marketing, relational marketing, dealer customer relationship, loyalty initiatives

  Brand loyalty is essential to any business, and this is especially true for car dealerships. Repeat customers are often the backbone of any auto brand, and when they start to fall away, the company feels the pinch. That’s why the dealer-customer r...