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Ayo's Website Design - Website Strategy for Frustrated Business Owners and Executives
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Frustration is common with company websites that fail to generate sales. This blog focuses on the reasons for website failure and proposes solutions.
Recent Posts Tagged With 'website conversion'
How To: Estimate Your Internet Conversion Rate
Computing your conversion rate is easy as long as you know how to measure each conversion with your web analytics.Summary: This article teaches you how to compute your conversion rate. Calculating your website's conversion rate is a first step to acc...
Benchmark your Conversion Rate Using Fireclick.com's Industry Data
Use Fireclick data to establish reasonable conversion rate goals for your website.Summary: The Fireclick Index is a great resource for site conversion rate data. I was very happy to find it! Use it to benchmark your site's conversion rate.In a previ...
How can I analyze the reasons for a low conversion rate?
Sometimes in-depth research is required to generate an accurate comparison between your website and your competitors'.Summary: The past two articles have emphasized the importance of product mix in determining website success. How can you figure out...
Does website design matter? Re-emphasized lessons from The Popcorn Factory
There is nothing outstanding about The Popcorn Factory's website. The key is their product selection.Summary: The other day I wrote an article that analyzed the key reasons for The Popcorn Factory's astounding 29.5% conversion rate in December of 20...
What gave The Popcorn Factory the highest conversion rate on the internet?
The Popcorn Factory's basic homepage doesn't explain their high conversion rate.Summary: In December of 2007 the Popcorn Factory had the highest conversion rate, 29.50%, of any major website (MarketingCharts.com, 2007). For most retail websites, a c...
What is a Good Website Conversion Rate?
Chart based on marketing research data from MarketingCharts.com.Summary: The best retail websites have a double digit conversion rate. If you are a retail website you do well to set a conversion rate target of greater than 5%. However, some website...
