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Australia's leading thinker on business communication in an online environment
Recent Posts Tagged With 'blogging'
Dave Berkowitz has six questions for 100 metrics
That master of good sense and social media wisdom, David Berkowitz, recently wrote about the 100 metrics an organisation can use to gauge its effectiveness in reaching out via social media tactics. Those metrics include such elements as 31. ...
BCR054: Telstra joins the conversation again
Good bloody on ‘em! They started before anyone else. They listened to the conversations and comments about their first foray. They regrouped and they entered the conversation again. Stop the bloody whinging, Australia – at least they are IN THE M...
Is there a risk in having a Social Media ‘Star’?
A fascinating discussion is happening over on Mark Schaefer’s BusinessesGrow blog, asking ‘What risk is there if the person who blogs or twitters for you becomes bigger than the brand?’ Put another way, if the social media celebrity who is yo...
Social Media Tsunami – the numbers say it all
Mega thanks to Gary Hayes for this! Technorati Tags: gary hayes, social media, statistics, numbers ...
PR, Soc Med, the SME and ethical conflicts
Okay, I have been mulling this one over for a while and I still don’t have an answer. I know what *should* happen to be the best outcome for the purists amongst us, but I also know that business exigencies have a way of overcoming purist argument...
“Social Media is a load of time-wasting rubbish!”
The wise communicator will get involved as soon as possible, even if just in a small way, lest their own career prospects become limited...
Happy Happy — my blog lives again
Thanks to the wonderful customer support folks at Bluehost.com I am back online — my own tinkering and a slight database hiccup meant that my blog had disappeared for the last 48-72 hours. Thank you again, bluehost team!...
When did social media start? Probably about 7.34pm on a mild Tuesday in mid-April, around 165,000 BCE
It was a small leap from Eve to this very blog before you and some would argue that the language hasn’t developed much in the interim, either...
Social Media: the new business communication landscape
All in all, 126 pages of wisdom, insight and invaluable time-and tears-saving tips, tricks and tools....
For free: a multi-media course on blogging
I'll let you know what I think once I've had a chance to check it out. Meanwhile, go grab yours while it’s still free....
2DMNZ Keynote: Australia and Social Media
As part of the 2nd Digital Media Summit I recently attended in Auckland, New Zealand, here are the slides I presented on the current state of social media in Australia....
More on the Victorian bushfires
So when I read comments in newspapers and online, or when I hear comments on radio and television that call people ‘firebugs’ I feel anger wash over me; such a term is a ‘feel good’, lightweight refusal to acknowledge what these people actual...
Fires in Victoria and Social Media in Australia
I want to have a look at how Social Media in Australia has responded to the devastation of the Victorian fires....
Can blogging help you market your SME business?
Will blogging help sell more products and services? Or is it – as I suspect for most companies -- an utter waste of time?...
Mitch Joel and Leesa Barnes: influential people
and both contribute a tremendous amount of in-depth thought leadership to the business communication industry...
The revolution is over, the bloggers won
That all of the mainstream media sites now resemble blogs is further evidence that ‘blogging’ has gained a FAR greater audience and associated reach than a mere 133/7.4/1.5 million...
Obamanomics - A Study in Social Velocity
Via Debbie Weil (who's birthday it is today - go wish her a happy one!): a free report [pdf] from the folks at Yovia on the 2008 US Election (yes, Mildred, there was one)....
