Recent Posts Tagged With 'ethics'

• 10 tips for talking to GOM*: Tip Four

  Posted on Thursday December 31st, 2009 at 13:18 in health, communication, Marketing, humour, Strategy, customer service, tools, pr, business communication, ethics, clippings, grumpy

  Watch out! There’s a Grumpy Old Man about! Somehow I got sidetracked from going past three tips on how to talk to old curmudgeons like me (you can find tips one, two and three in my November 2009 archives). But I am determined to finish this ...

• LockedIn LinkedIn Premium: a US$24.95 rip-off

  Posted on Saturday December 19th, 2009 at 04:44 in Marketing, tools, pr, business communication, ethics, membership, premium, LinkedIn, telstra, rip-off, comms, rort

  “WOW!” “I never used to be able to see who had searched on me, so purchasing the Premium version of LinkedIn for a month would open a door otherwise closed!” Cool!! In the email that congratulated me on taking out Premium membership I was ...

• Letting employees speak: Telstra and employee social media training

  Posted on Wednesday December 16th, 2009 at 19:04 in training, Marketing, Strategy, tools, pr, business communication, social media, advocate, ethics, employee, twitter, telstra

  Finally I can talk about a project I was delighted to be involved in earlier this year. Telstra have today unveiled part of their internal training package that allows their employees to become their brand ambassadors. Paull Young at Converseon and...

• BCR056: David Hall, Norton2010 and identity theft

  Posted on Sunday November 29th, 2009 at 07:29 in hack, Marketing, website, tools, pr, business communication, identity theft, antivirus, ethics, crack, Housekeeping, rogue

  Further to my recent video review of Norton2010, recently had the very great pleasure of grabbing a coffee with David Hall from Symantec – he’s the Norton Product Manager in the Asia/Pacific region. David was in Adelaide to talk about Norton’s...

• 10 tips for talking to GOM: Tip Three

  Posted on Thursday November 5th, 2009 at 23:48 in humor, communication, Marketing, humour, Rant, customer service, tools, conversation, pr, business communication, ethics, clippings

  Watch out! There's a Grumpy Old Man about! I blogged about this earlier, but at the request of a couple of emailers, here’s the third of 10 ‘clues’ you need to ‘get’ if you want to engage meaningfully with curmu...

• 10 tips for talking to GOM: Tip Two

  Posted on Wednesday November 4th, 2009 at 23:22 in humor, communication, Marketing, humour, Rant, customer service, tools, conversation, pr, business communication, ethics, grumpy old man

  Watch out! There's a Grumpy Old Man about! I blogged about this earlier, but at the request of a couple of emailers, here’s the second of 10 ‘clues’ you need to ‘get’ if you want to engage meaningfully with curm...

• 10 tips for talking to GOM: Tip One

  Posted on Tuesday November 3rd, 2009 at 23:20 in humor, communication, Marketing, humour, Rant, customer service, conversation, pr, business communication, ethics, grumpy old man, converse

  Watch out! There's a Grumpy Old Man about! I blogged about this earlier, but at the request of a couple of emailers, here’s the first of 10 ‘clues’ you need to ‘get’ if you want to engage meaningfully with curmu...

• Is there a risk in having a Social Media ‘Star’?

  Posted on Monday October 5th, 2009 at 12:15 in legal, Marketing, celebrity, blogging, customer service, podcasting, tools, pr, business communication, crisis, social media, ethics

  A fascinating discussion is happening over on Mark Schaefer’s BusinessesGrow blog, asking ‘What risk is there if the person who blogs or twitters for you becomes bigger than the brand?’ Put another way, if the social media celebrity who is yo...

• PR, Soc Med, the SME and ethical conflicts

  Posted on Tuesday September 29th, 2009 at 01:15 in business, Marketing, blogging, youtube, tools, pr, business communication, process, ethics, authenticity, authority, agency

  Okay, I have been mulling this one over for a while and I still don’t have an answer. I know what *should* happen to be the best outcome for the purists amongst us, but I also know that business exigencies have a way of overcoming purist argument...

• Fabulous reminder from Jim Stewart

  Posted on Tuesday September 22nd, 2009 at 21:03 in SEO, search engine marketing, spam, fans, pr, business communication, search engine optimisation, ethics, Videoblog, nab, jim stewart, @jimboot

  Jim Stewart is a SEO (search engine optimisation) guru from Melbourne, Australia, and regularly pops out videos about the topic full of insight and wisdom. He’s a ‘good egg’, in my books. Jim’s video of his phone interview with the NAB after ...

• From Jasmin: You can help women in poverty with a single tweet

  Posted on Wednesday June 24th, 2009 at 20:09 in Help, women, charity, philippines, ethics, Housekeeping, tax deduction, micro-blogging, chipin, wonderwebby, jasmin tragas, opportunity international trust group

  Thank you for your support and for helping to improve the lives of Filipino women living in poverty...

• Business Revenue 2.0: my brain hurts

  Posted on Thursday April 23rd, 2009 at 09:47 in Marketing, customer service, income, tools, pr, business communication, social media, ethics, content, simpleology, micro-blogging, laurel papworth

  Too many people lost out during the dotbomb era and I’m not convinced this ‘give it all away’ model is completely dissimilar. How does one eat whilst waiting for those greater rewards?...

• Those rascally hackers [grin]

  Posted on Thursday March 26th, 2009 at 19:58 in politics, communication, tools, censorship, ethics, control, acma, conroy, internet filter, #nocleanfeed, chris loft

  The board had "the right to decide what is and isn't appropriate" for internet users and "control and sheepify the nation"...

• Conroy and ACMA are RIGHT to ban ’em!

  Posted on Thursday March 19th, 2009 at 10:24 in politics, tools, ethics

  Imagine what horror could await the eyes and minds of our innocent young if they were to access images like THESE...

• Why truth, trust and transparency really do matter

  Posted on Wednesday March 4th, 2009 at 18:29 in legal, Marketing, pr, ethics

  Courtesy of a Jeremiah Owyang tweet comes an article from Valleywag on a digital witch hunt at one US car maker that went horrifically wrong. Tee hee.. Absolutely riveting reading (apologies for the metal fabrication pun) and a damn good laugh. Well,...

• Is email marketing still relevant in a 2.0 world?

  Posted on Tuesday February 24th, 2009 at 22:00 in Marketing, customer service, spam, tools, email, pr, business communication, email marketing, social media, ethics, interviews, social marketing

  So it was fantastic to finally chat with someone who, like me, believes that email is STILL a fundamental part of the marketing toolkit....

• Why antiquated law(yers) must go

  Posted on Wednesday February 18th, 2009 at 00:52 in politics, legal, myspace, Privacy, Mel, public speaking, ethics, facebook, sunrise, bushfires, underbelly, laurel papworth

  Marvel again at the ludicrousness of Galbally’s emotion-driven argument. Sheer and utter nonsense. The genie is out of the bottle, ol’ boy, and it ain’t going back in…...

• Be a Social Media Guru in a mere 24 hours!

  Posted on Tuesday February 17th, 2009 at 10:27 in humor, Marketing, humour, Secrets, social media, ethics, expert, guru, chris brogan, doug firebaugh

  Courtesy of a tweet from Chris Brogan comes a truly amazing story from Doug Firebaugh on how to be a social media ‘expert’ in a mere 24 hours!...

• Digital marketing, ad:tech 2009 and conferences

  Posted on Monday February 16th, 2009 at 22:07 in public speaking, digital media, ethics, Housekeeping, conferences, adtech, iabc, jenny williams, ideagarden

  The promoters are in it for a profit – it is a ‘game’ for them to see who they can get for ‘free’ so that they can maximise that profit. You want me (because it adds value to your conference), you pay for me. Simple as that....

• A letter from Donna – and how to help the animals

  Posted on Tuesday February 10th, 2009 at 21:17 in Help, animals, donation, donate, ethics, koala, rspca, bushfire, victorian bushfires, rspcavic, donna tocci

  RSPCA in Victoria is accepting donations for the animals that are now homeless, ownerless, hurt, maimed and, for far too many, murdered/dead...

• More than words can say

  Posted on Monday February 9th, 2009 at 20:53 in animal, water, australia, ethics, koala, cfa, nonverbal communication, bushfire, victorian bushfires

  Tears pouring unashamedly down my face now. Goodness, I love my country....

• Fires in Victoria and Social Media in Australia

  Posted on Monday February 9th, 2009 at 13:07 in blogging, podcasting, tools, Flickr, ABC, social media, ethics, facebook, Videoblog, twitter, kevin rudd, darren rowse

  I want to have a look at how Social Media in Australia has responded to the devastation of the Victorian fires....

• Lessig and the generational transformation

  Posted on Wednesday January 14th, 2009 at 10:04 in politics, australia, Economy, politicians, ethics, broadband, clippings, ibm, lessig, sam palmisano

  It’s a pity that our Australian politicians are too afraid to spend on broadband infrastructure, despite their claims to the contrary....

• Esso and Tchibo and the Nazi PR disaster

  Posted on Wednesday January 14th, 2009 at 09:24 in Marketing, Local, Jewish, Germany, history, newspaper, pr, disaster, ethics, jews, Ignorance, buchenwald

  The firms caused a stir by using the phrase Jedem das Seine, a version of “to each his own,” which also hung above the entrance to Buchenwald...

• GreenEnergyTV - an interesting channel

  Posted on Tuesday December 16th, 2008 at 16:15 in politics, environment, greenhouse, shoes, social media, protest, ethics, target, emissions, carbon, rudd

  GreenEnergTV offers useful self-help information and ideas, especially so now that Prime Minister Rudd has blown the chance for he and Australia to be a 'leader' and has instead doomed our Great Barrier Reef to destruction....

• Facebook to be opened up to Google? Scary!

  Posted on Wednesday December 10th, 2008 at 03:03 in google, Privacy, tools, ethics, walled garden, @ernohannink

  Noticed this tweet from @ernohannink. If this is true, this will be scary to a whole lot of people who want to remain behind Facebook's walled garden and not have their details all over Google...