Blog Detail
Beyond Madison Avenue
http://www.beyondmadisonavenue.com/
Advertising blog that covers the industry including guru tips and insight, news and information on advertising jobs.
- Added on: Nov 28th, 2006
- Country: United States
- Language: English
- Listed in: Career & Jobs Business
- Tags: reviews design Marketing random stuff state of the industry ads we like
Recent Posts
What is Southern Comfort?
“The main focus of this campaign is to really cement the idea that Southern Comfort is a way to tie back into New Orleans, more so as a vibe and a spirit versus a more subtle brand DNA that was always talked about internally but not necessarily co...
When Creative Goes Bad
by Rob Frappier Advertisers strive for creativity. It is at the core of practically everything we do. Sometimes, however, our efforts fall flat, leading to complete and utter embarrassment. This is an example of what can happen when creative goes b...
Try Some Internal Marketing to Boost Creativity
by Mike Handy What is your internal marketing plan with those on whom you are depending at your place of business? Sure, you might be at the top of your game, but what internal inspiration pieces have you put in place to keep yourself and your team...
Are the Mac Ads Still Working?
by Josh Fahey The Mac ads from Apple are among the most iconic in the past decade, but they seem to be getting creatively stale, a little mean, and, dare I say, a bit desperate. The latest three spots are all aimed at the Windows 7 launch. The comm...
Honestly, the Best Advertising is Honest
The days of product puffery are over. I think it’s because we’ve developed a pessimistic and sarcastic outlook towards the world in order to shield us from looking happy-go-lucky and stupid. These days, telling everyone why your product “glist...
FTC Trims ‘Results Not Typical’ From Ads
We’ve seen the ads of diet plans, workout equipment, regimens, and a slew of other lose-weight-and-look-great supplements. These ads have two things in common: attractive actors/models with desirable physiques and fine print that reads “...
This blog is fantastic. The writers give out a lot of information and tend to see things from a different point of view. I think that they are on top of the advertising business and will definitely remain a follower.
Posted: April 21st, 2009 | Report This Comment