Blog Detail
Brand Buzz
http://www.brandbuzz.co.za
The brand portal is designed to facilitate the sharing of news, insights, methodologies and metrics, as well as highlight great brands from South Africa and globally, thereby encouraging the marketing discipline to reach its full potential in South Africa. As you’ll soon discover, the Brands & Branding site features a range of useful and interesting content.
- Added on: Sep 3rd, 2009
- Country: South Africa
- Language: English
- Author: K Bones
- Listed in: Marketing Public Relations
- Tags: Branding brands digitalbone
Recent Posts
Most Watched “Branded” YouTube video of 2009 and more…
Evian’s Skating Babies was watched over 27 million times, making it the 5th most popular YouTube video of 2009, and the year’s most watched commercial on the site. This year has been the biggest yet for online video, and for the first time weR...
Made in China, made with the world
China wants to change the world’s perception of “made in China.” To that end, China’s Ministry of Commerce recently launched a beautifully crafted advertising campaign—”made in China, made with the world”—designed ...
The 7 wonders of branding
I’m going to come clean with you. I’ve become brand saturated and blogged out. In my quest to keep up with, and influence, the evolving “body of knowledge,” I’ve been increasingly subjected to a bunch of babble about brands and branding...
Patagonia: They also sell clothes
There are brands and then there are affinity brands. The difference? Community. You don’t just experience an affinity brand. Your identity is enmeshed with it. You are a proud member of the club. “Cult Brands aren’t just companies with products...
The Language Of Brand Names
Names not just “are,” they “do.” As a part of language, names identify a business or brand, but also subtly suggest certain types of action. To explain, we must wade into the pond of language. Scholars have pointed out that ev...
10 Crucial Consumer Trends for 2010
Trendwatching.com, a great resource for highlighting emerging trends around the world, recently released their “10 Crucial Consumer Trends for 2010” briefing and described the coming year as “it’s going to be another interesting year.” You ...
