Blog Detail
bravenewme.com - online marketing
http://www.bravenewme.com/blog
My outlet for thoughts about marketing in general and online search advertising in particular.
Recent Posts
Forget Google and Bing – Is Apple the real Saviour of the Newspaper?
Ever since News Corp’s founder Rupert Murdoch earlier this month mentioned that he considered removing its sites from Google, many have commented on its possible adverse effects. The latest turn of events is the discussion of an exclusive deal ...
Social Media Analytics leads to Great Insights and Privacy Concerns
As a marketer I’m intrigued about the possiblity of tapping into people’s social graph, to understand more about who they speak to, the nature of their relationship and ultimately how I can better engage with them. At the same time, as a ...
Google Product Ads Lowers the Barriers of Entry to Paid Search
With its paid on performance model for the newly launched beta of product listing adverts, Google has the potential, in addition to lowering the barriers of entry to paid search, to over night become the worlds biggest paid search affiliate company. ...
The Clutterfication of the Google Search Engine Results Page
Google has made a name for itself by providing the best search results, but also for having a pleasantly clean site without all the fluff of it’s competitors. But is all that about to change? Here’s another quick rant. With recent efforts...
Kooaba Makes Print Ads Digital for iPhone and Android
In the latest issue of Wired (US Edition) the magazine has teamed up with Kooaba to provide a new advertising experience. By downloading an iPhone or Android app the reader can take snaps of interesting adverts and get access extra content. Kooaba us...
The Last Days of the PPC Brand Bidding Affiliate Cowboys
At the end of September, Google decided to take drastic measure to crack-down on poor quality score landing pages. This had a major impact on PPC affiliates in general and brand bidding search affiliates in particular. The reason for ppc brand affil...
