Blog Detail
China Online Marketing
http://www.my-life-in-china.com
Blog about online marketing in China. Online marketing expert Stefan covers topics like SEO, SEM, bannering, e-mail marketing and online strategy.
Recent Posts
Baidu helps to launch SEM regulatory guide
Leading Chinese search engine Baidu, the Internet Society of China and the China Communications Standards Association have published a set of search engine marketing (SEM) regulations aimed at developing the sector as a reliable source of news and bu...
The power of online consumer voices
Mouth-to-mouth recommendations have always been a strong medium of influence. But being placed online opens a new dimension to their influence: always available, easy to find, can be commented on, single opinions result in powerful and long-lasting d...
Google CEO responds to China setback
The Google chief executive, Eric Schmidt, has said the company had resolved its differences with the Chinese Government and agreed to take down contentious content from its search engine in China. Speaking to Media at the Cannes International Adverti...
China blocks social media ahead of Tiananmen anniversary
Two days before the 20th anniversary of the Tiananmen Square protests [which is on the 4th of June], mainland netizens have been blocked from using social networking sites including Twitter, Flickr, Hotmail and Microsoft’s new search engine Bin...
Internet Marketing during Economic Crisis
What to do with marketing budgets during the economic crisis? Cut? Shift? Stop? Scrutinize for sure in almost any case, and cuts in many cases. But totally stopped? That would be unwise. Because the economic crisis offers a chance: To re-think market...
Study: Banner ads drive search behaviour
The effectiveness of banner ads should be measured through search behaviour as much as by click-through rates, a survey from iProspect has found. iProspect, a search-engine marketing agency under Isobar, studied the behaviour of visitors to ad-suppor...


Above average.
Posted: August 9th, 2009 | More Reviews From HalChase | Report This Comment