Blog Detail
Church of the Customer
http://www.churchofthecustomer.com
Helps companies learn how to live in customer heaven or else rot in customer hell. Written by Ben McConnell and Jackie Huba, authors of "Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force"
- Added on: Sep 29th, 2004
- Country: United States
- Language: English
- Listed in: Marketing
- Tags: business Marketing word of mouth social media love thy links companies behaving badly
Recent Posts
Social Media 2010: it\'s time to get boring
2009 is feeling a bit like 1999 when it comes to social media. CNN, Ashton Kutcher and Oprah helped stir the hype for Twitter. Social media and Twitter conferences sprang up everywhere. Social media snake oil salesmen prowled Twitter. Lots of hyp...
New company, new history
When Jackie Huba and I decided eight years ago to start a company, we envisioned it as a consulting firm that would help clients create customer evangelists. It was March 2001. We'd both just left the web development company we had worked at for t...
Advertising without advertising
Sometimes a movie quote is the best way to capture what you're all about. ...
Kicking out unwanted customers
"Don't talk during the movie or we will take your ass out." If you've been to an Alamo Drafthouse, the movie theater chain in Austin, Texas, then you've seen that semi-serious warning couched in a fun "public service announcement" before a mov...
Twitter: the killer app for customer service
"Hello, this is Sam Kaufman from the AT&T Internet Executive Office, and I am calling about your tweets."That's what I heard yesterday after posting a few tweets about my less-than-stellar customer service experience with an AT&T DSL technica...
Fees are penalties. Always.
It's a wonder why some businesses can't grasp this. Consider the U.S. airlines last month: Southwest reported an 8.8% increase in revenue passenger miles. Its load factor, the percentage of seats that were filled, increased 11% from a year ago, to...
