Blog Detail
Construction Marketing Ideas
http://constructionmarketingideas.blogspot.co…
A blog dedicated to construction industry marketing and sales.
Recent Posts
Longshots, dreams and the switch to Wordpress
This morning, in preparing the blog entry, I discovered a temporary glitch in the blogger.com server and could not access the site.I decided to move over to Wordpress and the "other" Construction Marketing Ideas blog, and post there my story about ho...
Branding and public bidding
You might be thinking: "This 'branding' stuff might be relevant if I am competing for work with residential clients or perhaps for non-public commercial work, but what does it have to do with conventional public sector advertised bidding opportuniti...
Building your brand
Mel Lester's posting on Building Your Brand almost exactly replicates my own thinking on this topic, expressed both in previous blog postings and my upcoming book. (Also, click on the image for a previous post citing Marty Neumeier on this vitally i...
Design and Construction Report (Fall, 2009) -- Sneak Preview
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The start-up marketing challenge (4) -- Uniqueness
Soda pop doesn't have much to do with construction, but when it comes to marketing, this video says more than most gurus can suggest. Note the passion which correlates with John Nese's business. Can you bottle this in your own enterprise?I can't ov...
Passion, persistence and effective marketing
Over the years I've heard several people say "It takes nine to 13 impressions" for your construction marketing message to be absorbed. In other words, if you just try once or twice, few will respond. The advice is to find ways to continuously keep ...

