Blog Detail
Copy Junkie
http://www.copyjunkie.com
CopyJunkie.com is devoted to helping you understand how to use addictive copy to build your business. I’m convinced that great copy can sell any product. Spend some time at Copy Junkie and you will be shocked by how quickly your online selling skills will improve.
Recent Posts
The Plainspoken Shall Inherit The Earth
I just returned from devouring the Signal vs. Noise Blog. The blog is championed by 37 signals and it is a gem. Here’s why. It cuts through the corporate b.s. and delivers stuff you can use. I have a soft spot for that brand of clear-eyed prac...
Copywriting and the 50th Law
Today is a shorty but… Every once in a while, I read a blog post that makes me lean back and say - “Daaaaamn!” One of these sly dogs is camped out here: www.copyblogger.com Written by Rob Greene, one of my top 5 favorite authors ...
Tiger Wood’s Accident and the Power of “Because”
Tiger Woods is in quite a pickle right now. He’ slammed his car into a hydrant and a tree and now is being pressured to explain why. For the record, I don’t give a darn why – but this copy junkie is intrigued by something… I...
Everybody needs a good enemy
If your copy is falling flat then maybe you need someone to yell at. Good political operatives, community activists, and multi-million dollar direct mail superstars all swear by the profit-pulling power of a villain. Seriously – Lex Luther make...
How to Instantly Write World-Class Copy
People don’t give a damn about you. As you are talking, they are hearing just enough to decide how to talk about themselves. They are listening for their name. They are evaluating if you are a “cool” based on the attention you sho...
Copy Makeup – When is too much…Too Much?
Kind ‘of a strange title here…this is where I’m going. Ever see a 4 year old girl get into her mom’s make-up? Lipstick smeared, mascara streaked, and patches of blush. It’s cute on a little girl. It’s scandal...

