Blog Detail
Digital Signage Insights
http://dsinsights.blogspot.com
This blog examines various aspects of the digital signage industry, providing commentary on emerging trends, news, technology, industry players, and the world of digital out-of-home media networks.
- Added on: Feb 4th, 2008
- Country: United States
- Language: English
- Author: David Weinfeld
- Listed in: Marketing Technology
- Tags: technology Marketing Advertising media digital signage interactivity
Recent Posts
WSJ Office Network Takes Brands Beyond the Screen
Supporting my argument for greater integration of experiential and guerrilla marketing with digital out-of-home media, companies advertising on the Wall Street Journal Office Network have realized strong returns in complementing their campaigns with ...
Why to Fear the Potter\'s Wheel
In the early days of television, most output was live. The hours of broadcast were limited and so, for test purposes, a test card was commonly broadcast at other times. When a breakdown happened during a live broadcast, a standard recording would be ...
Parking FAIL Turned Into Hyundai Brand Win
How do you tap into the stream of social media and forge stronger relationships with customers?The following story is one of the best illustrations of how a brand can elevate itself in a world of YouTube and social networking.There's a video circulat...
Daffy\'s and Screenvision Partner on Guerrilla Cinema Campaign
With cinema advertising's growth into, what some would argue, its own media bucket, companies are increasingly working to separate themselves from other on-screen advertisers. This drive for uniqueness has initially manifested itself into cinema camp...
Digital Display Networks Has Hands Full w/ 7-Eleven
There has been a lot of Web noise today about the announced 7-Eleven TV network. While republishing the press release is a nice way to get the word out, such "reporting" doesn't get at the heart of what Digital Display Networks, 7-Eleven's digital s...
"Virtual Street Corners" - Knight News Challenge Winner
Virtual Street Corners is an innovative digital out-of-home media project designed to connect socially isolated neighborhoods. The project is the brain child of new media artist John Ewing. Using rear-projection and video conferencing technology, the...
