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Email Moxie - Email Marketing: Knowledge, Best Practices & Tips
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EmailMoxie.com Email Marketing: Knowledge, Best Practices & Tips
Recent Posts
Managing Email Subscriber Expectations During The Holidays
The holidays are a time of goodwill, cheer, and full email inboxes. During this time of year, many email marketers struggle to find the correct balance between sending too many emails during the holidays (and therefore experiencing high unsubscribe a...
Love J.Crew? We love you too - Retailers Promoting Social Media
J. Crew provides a great example of how a retailer is promoting their Facebook page! I love how you can only view this intriguing offer if you check out their page. Also, the subject line is great: Love J. Crew? We love you to...
Southwest Airlines\' Updated Email Program is a Winner
I have been a fan of Southwest Airlines for years. They seem to truly want to please their customers and are always making changes to the way they work to make processes better. Some recent changes that they have made for the better are assigning a...
Put Some Pizzazz In Your Registration Page
Email Marketers live and die by their email lists. Having the right email registration page can make or break your program. Many email marketers try to be overly cleaver or overly stuffy with their registration pages - this turns off potential subsc...
Google and Microsoft: The Battle Over College E-Mail
College students used to complain about dining-hall mystery meat. Their new gripe? Puny e-mail inboxes.Students have been howling that school e-mail accounts are too small to handle their daily deluge of mail and attachments. To address that problem,...
CAN-SPAM QUIZ: ARE YOU COMPLIANT?
Every so often it is prudent to take a refresher on fundamental email marketing topics and best practices. CAN-SPAM, officially known as the Controlling the Assault of Non-Solicited Pornography And Marketing Act of 2003, is one of the most important ...

