Blog Detail
Event & Entertainment Marketing Blog
http://joelewi.wordpress.com
A blog for those interested in event & entertainment marketing. Discussions on the most effective ways to market your event.
Recent Posts
Talk Is Cheap But Its Worth Gold
People are doing more talking then ever before. You can thank the internet and cell phones for this. They are not just talking with their mouths. They are writing, blogging, and social networking. These words and conversations are what is inf...
Hype Builds Hype
Unless you have been living in the woods with no form of communication, you most likely know what movie came out today. I take that back, you probably do know because some werewolf is doing PR in the woods. The release of “New Moon” is...
Is There No Shame?
In the past I have been accused of always picking on Ticketmaster when it comes to ticketing issues. This is not true at all. I am an equal opportunity offender. If an issue rears its ugly head, I believe we as an industry should bring it up a...
Current Keys To Success: Pocketbook & Misson
Last week we discussed how we should follow retails lead going into the holiday shopping season. If you haven’t noticed already, top retailers & brands seem to have a similar message. As Walmart’s current tagline states: “Sa...
Becareful Of Too Much Free eMarketing
We can all agree that too much of anything can hurt you. Too much food, drink, drugs, etc… This also goes for marketing through technology. As many of you know, I follow event & entertainment marketing peeps through Facebook, Twitter, a...
Want To Move Tickets: Push Group Sales
Tickets to events are down and promoters and venues are scratching their heads on what to do. One of the answers might be right in front of them: group sales. Group sales have been a part of events and entertainment forever. I believe they have n...

