Blog Detail
FroggBlog Search Marketing Blog
http://froggblog.leapfrogg.co.uk/
Blog from Leapfrogg Internet Marketing, containing up to date views, news and advice on the world of Search Marketing, Paid Search, Link Building and Social Media.
Recent Posts
Froggblog top posts of 2009
As we draw towards the end of 2009, we thought it would be useful to compile a list of the most useful articles from the Froggblog written by our team of experts over the course of the last 12 months. It is by no means a definitive list of the key ev...
Seven deadly website sins for developers to avoid
Recently a friend of mine had his website redeveloped and asked me to take a quick look after it had gone live. The site looked fairly good from the outset; well designed, clear and intuitive navigation and plenty of useful content. However, the de...
My first six months in digital marketing
It’s an obvious cliché, but my first 6 months at Leapfrogg have literally flown by, more so than in any other role I have worked in. Even as I write this I can’t quite believe half a year has gone by. I joined Leapfrogg in the spring, fresh to t...
Christmas shopping – address visitors’ anxieties to maximise conversion rates
Yay, Christmas is around the corner! For most of us, a very happy time of year, full of lovely food, the odd drink(?) and the most exciting bit for me, PRESENTS!! This Christmas is set to be a record breaking year for online sales. Recent research ...
Finding your niche – lessons to learn from 2009 and a change of direction for Leapfrogg
Well here we are, nearing the end of 2009. Let’s not beat around the bush; it’s been a pretty hard year for the vast majority of businesses. Anyone who tells you otherwise is probably telling a porky! 2009 has led many people to reflect long and ...
Don’t neglect your visitors by providing bad web copy
I’m not sure why it always surprises, shocks or baffles me when people don’t understand that website copy is not there purely for search engines. What is there not to understand? Only visitors will convert into hard cash, not search engines. Ther...
