Blog Detail
Guerrilla Promotions
http://www.guerrillapromos.com/
Each day, people think up crazier and crazier ways to advertise their products, services, and ideas. Guerilla marketers use promotional products and creativity to make sure their messages stick in the minds of the public and influence their behaviors. Check out some of the hottest guerilla campaigns out there.
- Added on: Aug 7th, 2008
- Country: United States
- Language: English
- Author: Guerrillablog
- Listed in: Marketing Innovation
- Tags: guerrilla marketing guerrilla promotions guerrilla advertising
Recent Posts
No Need for CDs
Heart 104.9 FM, a radio station in Cape Town, South Africa, was sure its listeners were so satisfied by its programming that they didn't need to buy or own CDs anymore. Fans were asked to bring their old albums in for an interactive billboard display...
Surprisingly Subtle
Usually, guerrilla campaigns are anything but subtle. In-your-face promotion has long been seen as the best way to reach those markets that have become jaded and almost immune to traditional advertising. But some subjects require a degree of subtlety...
Quotations Everywhere
Talk 1410, a Vancouver radio station, wanted to publicize its coverage of controversial topics and position itself in the market as being opinionated, informational, and memorable. To create brand awareness on a small budget, they had giant quotation...
Coffin Towels
Friends of Cancer Patients wanted to raise awareness about the dangers of overexposure to the sun. Of course, the beach is a hotspot (no pun intended...) of sun exposure, so they decided this was the best location for their promotion. Black custom be...
Domestic Violence on Display
The Intervention Center Against Domestic Violence, an internet-based German nonprofit that offers to help domestic violence victims and perpetrators alike free of charge on its website, wanted to raise awareness of what it saw as an "invisible social...
Tramp Stamp Rampage
Wouldn't it be nice if you could try out a tattoo design before getting it permanently inked into your skin? Dermagraphic, a New Zealand tattoo studio, provided a very narrow opportunity to do just that with this guerrilla campaign. Stickers featurin...
