Blog Detail

Life Is Marketing

http://www.lifeismarketing.com

A blog dedicated to discussing the best in marketing. Oh, and the worst. Which is often much more fun to discuss. After all, it seems to me that all of life is marketing. From Jim Tobin, partner at Brogan & Partners.

• Added on: Jun 4th, 2007
• Country: United States
• Language: English

• Author: Jim Tobin
• Listed in: Marketing Public Relations
• Tags: Marketing Branding Advertising Public Relations direct marketing agency

Recent Posts

• 10 Most Ironic Ads of All-Time

  Posted on Sunday July 12th, 2009 at 20:12

  I know, it's been a while. Sorry, I've been busy feeding my other blog on social media marketing. But this post by the Consumerist is too funny not to share.Called the "Top 10 Ironic Ads of All Time," it's a great look at Cellophane wrapped babies, t...

• 2 very clever supermarket ad campaigns

  Posted on Tuesday October 28th, 2008 at 07:38 in Marketing, Advertising, social marketing, media buying

  In-store advertising is particularly popular in an era of DVRs. After all, what better time to reach someone than during the buying process?Here are two examples of very creative advertising campaigns done in supermarkets. One is for feeding the hung...

• The Secret's Out, I'm Running for President

  Posted on Thursday September 11th, 2008 at 16:19 in word of mouth marketing

  I guess my earlier blog post about the nation owning $9.5 trillion inspired some people, but I never expected a groundswell for my candidacy for president. I mean, really, thank you, but this is a little out of control, particularly the billboards.It...

• Is Anyone Else Concerned About Owing $9.5 Trillion?

  Posted on Tuesday August 19th, 2008 at 07:44 in debt, warren buffett, i.o.u.s.a.

  I don't usually write about client stuff, but I must admit that I'm a little miffed. I'm not sure how we've let this happen, but the U.S. government now owes a LOT of money. About $9.5 trillion dollars. And there are TENS of trillions more that we ...

• Spot Runner: Now it's likely the investors who are running

  Posted on Wednesday August 13th, 2008 at 10:19 in Advertising, agency, spotrunner

  UPDATE: I just hung up the phone with Rosabel Tao, who contacted me after she read this post. She's the VP of Corporate Communications with Spot Runner and wanted to let me know that the ValleyWag posting is largely inaccurate.According to Rosabel, t...

• Oreo Dips into Mall Marketing

  Posted on Monday July 28th, 2008 at 08:45 in outdoor advertising

  Just came across this great video of an in-mall marketing campaign that Oreo ran. Take a look:I'm not a big fan of a lot of the "interruption advertising" schemes people try, but this one is beautiful. Here's why:It's subtle;It's absolutely 100% on b...

Comments & Reviews

This blog is currently rated a 5.00 out of a possible 5 based on 1 comment.

Jim Tobin

Great

Posted: July 17th, 2007 | More Reviews From jtobin | Report This Comment

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