Blog Detail
Make an Impact- Marketing Insight to Grow Your Business
http://papercutstar.wordpress.com/
At Make an Impact, I share my insight into the changing world of marketing and PR with real-life stories that you can relate to. I also attempt to make my readers smile-and yes, even laugh- a little.
Recent Posts
What’s Your Story?
Every company has a story. A pregnant, working mom is frustrated with the lack of professional maternity wear available. She takes a chance and launches a clothing line. An immigrant family’s love for traditional Russian food inspires them to o...
What Makes Your Jerky Special?
Could your small business use a makeover? Gregory Nemitz’ web-based company beefjerky.com needed help and Fortune Small Business came to the rescue. Last spring, Gregory Nemitz asked Fortune Small Business to help him boost revenues for his onl...
“Marketing bit me!”….”Well, sales was looking at me funny!”
Thanks to years of working in corporate marketing departments I am keenly aware of the sibling rivalry between sales and marketing teams. Ask the sales folks why their numbers are taking a dive and they’ll say the marketing group is to blame be...
Happy Turkey Day
Just a quick note to say thanks to all of you who tune into my blog. I hope you have a relaxing Thanksgiving with your families! Enjoy it. Now go…. ...
How are you doing?
Bailouts. Tumbling stocks. Rising unemployment rates. I don’t want to get all Chicken Little on you but it really does feel like the sky is falling. Ready to hear something positive for a change? Uncertain times like these offer a real opportun...
Integrated Marketing Summit Lacked Realistic Takeaways
I attended the Integrated Marketing Summit last Thursday. I signed up for the same reason every company decides to go to a conference- to learn some applicable tips from the big dogs and to get my networking on. I mingled and made some solid connecti...

