Blog Detail

Marketing Consultant New Zealand (Sheldon Nesdale, Marketing First 2009 Ltd)

http://www.MarketingFirst.co.nz/blog/

Need to grow your business this year? Then you need fresh ideas, and a pair of fresh eyes to look at your marketing. Choose Sheldon Nesdale, your Marketing Consultant based in Tauranga, New Zealand

• Added on: Sep 7th, 2009
• Country: New Zealand
• Language: English

• Author: Sheldon Nesdale
• Listed in: Marketing Small Business
• Tags: marketing consultant marketing nz marketing new zealand

Recent Posts

• How We Decide by Jonah Lehrer

  Posted on Sunday December 13th, 2009 at 17:06 in Marketing, book reviews, decision making, consumer behaviour, dopamine, flight simulators, jonah lehrer, how we decide, praise effort, praise intelligence

  My notes on “How We Decide” by Jonah Lehrer: Which of the following 2 sentences of praise encourages kids to challenge themselves? “You must be smart at this” (intelligence) “You must have worked really hard” (ef...

• Generating Revenue By Subscription – Free To Start With And Then Start Charging? Does It Work?

  Posted on Sunday December 13th, 2009 at 15:58 in Marketing, business strategy, website development, freemium, subscription, paywall

  Are you tempted to start charging for access to your website? Maybe it’s a blog, maybe it’s news, maybe its whitepapers in your area of expertise. If the revenue model for your website is by subscription you have 3 primary choices: Free ...

• Meet Your Local Cybersquatter: Dave Burghardt Who Owns TaurangaAirport.co.nz and Tauranga-Airport.co.nz

  Posted on Thursday December 10th, 2009 at 15:25 in Marketing, cybersquatting, web tools, search engine optimisation, whois lookup, tauranga airport

  Screenshot of the abomination that is TaurangaAirport.co.nz I was looking for flights from Tauranga to Dunedin yesterday, I searched for “Tauranga Airport” and came across www.TaurangaAirport.co.nz. It is a hideous 1 page website that tal...

• Old News is Bad News – Is The “Latest News” On Your Website Ancient?

  Posted on Sunday November 22nd, 2009 at 14:14 in Marketing, old news, fresh content, critique review

  Have you ever heard this from a web developer? “You need a news page so you can keep your content fresh.  Google and users love fresh content!” “You need a blog, because Google loves blogs and you’ll look professional to use...

• Ready, Fire, Aim by Michael Masterson

  Posted on Tuesday November 17th, 2009 at 15:00 in Marketing, book reviews, sales, business strategy, consumer behaviour, usp, front-end, michael masterson, ready fire aim, back-end, usp's, speed of execution

  My Notes on “Ready, Fire, Aim” by Michael Masterson: When Launching A New Business, What Should Consume Your Time? In launching new businesses, many entrepreneurs do the opposite of spending 80% of their time of their time on selling....

• If The Business Model Works, Clone It

  Posted on Sunday November 15th, 2009 at 19:47 in Marketing

  The single most visited webpage on this blog is my article about “One Day Sale” Websites. It gets 700 unique visitors a day (growing by 5% every week) and is #2 on Google.co.nz for the search for “one day deal“. Why is the web...

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