Blog Detail
Marketing Trenches
http://www.marketingtrenches.com
The Marketing Trenches Blog is designed to provide marketers and business executives concrete examples of successful marketing strategies and tactics. The content is largely focused on internet marketing, but given that internet marketing should be integrated with traditional/offline marketing, the content is relevant for all marketers.
- Added on: Nov 20th, 2008
- Country: United States
- Language: English
- Author: msweeney
- Listed in: Marketing Business
- Tags: Internet Marketing Marketing online marketing search engine marketing web marketing interactive marketing
Recent Posts
5 Simple Tips for 2010 Marketing Planning
Admit it. You haven’t started working on your 2010 marketing plan. Sure, you’ve thought about it and maybe you even built an outline. You may have held a meeting or two to discuss. And your calendar for 2010…well, it’...
The Biggest Website Mistake - You Mean I Need to Put Gas in This Thing?
So you’re ready to redesign your website. Or maybe you’ve launched a new business and are designing a new site from the ground up. Congratulations, while this is going to take some effort and involvement on your part — whether you work...
B2B Lead Generation Tip #3: Identify the Metrics that Matter
If you haven’t addressed the first two steps in the lead generation planning process - establishing the right mindset and building a strong roster of stakeholders - you may want to go back and review those before you read this. After all,...
Want to Succeed In Social Media? It Sure Helps to Have a Strategy
Recently, I’ve seen a lot of studies about the lack of success of small businesses in social media. In one eMarketer article alone they reference not one but two of them: Small businesses are not hitting it off with social media, according to a...
B2B Lead Generation Tip #2: Build a Strong Roster of Stakeholders
In last week’s post, we discussed the first step in the creation and execution of a lead generation program: establishing the right mindset. This week, we’ll cover an equally important step: building your roster of stakeholders in th...
B2B Lead Generation Tip #1: Start With the Right Mindset
This is the first in a series of posts that will address the creation and execution of a B2B lead generation program in a step-by-step manner. We’ll post another tip each week, and when the series is complete we’ll compile all the tips ...
