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Micro Persuasion

Steve Rubel on how blogs and participatory journalism are impacting the practice of public relations.

Search Engine Visibility and PR - An Edelman Digital White Paper

Posted on Wednesday June 10th, 2009 at 05:58 in search, google, SEO, Marketing, Advertising, SEM, social networking, journalism, trends, research, pr, pdf

Regular readers here know that in addition to focusing on emerging technologies, I also have long taken an interest in how search engines are evolving. Fundamentally, I believe that Google is media and also every brand's home page. Therefore, search....