Recent Posts
newmediaMike
Return To Blog Listing
newmediaMike is the blog of Mike Allan, a new media consultant and video producer from Toronto interested in today's memes and social media.
Recent Posts Tagged With 'SEO'
Bounce Factor as the new Page Rank
Why should what pages linking to you be so important? Perhaps it’s because it’s the part of SEO I find most challenging, or perhaps it’s because from a holistic point of view counting how many pages that linked to you as a factor of...
Beginning of the end for meta tags
Meta tags have been the cornerstone of SEO for many years. In fact, in the early days, the big three meta tags; title, description and keyword tag where of primary importance. As Black Hat SEOs squandered the usefulness of the keyword meta tag it fel...
SEO Tip - Internal Anchor Text
Are you using link text that contains your keyword phrase on each Web page? In other words, if your Web page is optimized for “Pink Desk Chairs,” are you using Pink Desk Chairs as link text somewhere on the page? Or are you using “l...
SEO Tip - Get rid of Code Bloat
I posted this tip way back, but I keep coming across it so it’s important to bring it up again. Get rid of “code bloat”. What is code bloat? Code bloat is code that is unnecessarily long, slow, or otherwise a waste of resources. M...
SEO Tip: Effective Keyword Research
I’m back into “SEO Tip” mode. I have a lot on my plate these days SEO-wise and haven’t had the time to really post much, but I’m in the process of teaching a friend about SEO so I’m back creating SEO tips. Keyword ...
Link Building Techniques
I was contacted by a potential new SEO client the other day. She wanted my assistance in launching a link building campaign. Now my current approach to SEO is to look at an online marketing program in a “holistic” approach. I tend to shy ...
Website Usability Testing - The Process
This is a guest post from Pete Hollier at SEO Wizardry, a BC based SEO Consultant. The last blog post Prioritizing Web Usability briefly looked at why prioritize web usability and also gave an outline of some of the more important web usability is...
The Difference between SEO and SEM
Many people wrongly confuse SEO and SEM as being the same thing. The truth is that Search Engine Optimization (SEO) is quite different from Search Engine Marketing (SEM). The two activities are related and are both aimed at promoting your website. SE...
Organic SEO
Unlike shopping for organic food in the supermarket, Organic SEO doesn’t cost you more. As a matter of fact Organic SEO is more cost effective! Organic SEO (Search Engine Optimization) is a way of improving the amount and quality of traffic sho...
5 Reasons to focus on content
To say the Online Marketing landscape is changing is an understatement. No matter if you decide to put more muscle into your SEO efforts, or push social marketing, or a mixture of both; (my recommendation BTW), one thing is certain, more than ever ...
The Keyword Meta Tag is Dead
Proof positive that the Keyword Meta tag is dead came in the form of the latest iteration of “Headspace” for WordPress. There are only two fields to fill in with Headspace - Title and Description. Tags are optional. OK so maybe keyword me...
Thinking about adding video to your blog?
For a while the addition of podcasts to blogs was quite popular. Many bloggers survived without heading down that garden path - but now the question arises, can you get away with not using videos on your blog? The rumor mill is churning again that Go...
Key Element for SEO Success
The key element for SEO success is not just about figuring out how the search engines rank content. It’s about understanding how people use search engines. If you could master everything there was to know about how the search engines work you wou...
Content Marketing Part 1
When it comes to SEO, the days of simply plugging in some meta tags and sending the site off to the search engines is over. On-site SEO will still play an important role but more and more it is the linking from other sites that will ultimately drive ...
Matt Cutts debunks some SEO Myths
It’s been a while since I posted anything SEO related, which is odd since I’m working full time as an SEO Consultant! I’m experimenting with this new video platform called VodPod and the first topic I searched for was SEO. The video...
Happy Birthday newmediaMike
This is hot on the heels of my 300th post, but today is the one year anniversary of me blogging as “newmediaMike”. It was one year ago today that I put my first post on newmediamike.com. Contact me if you need a mailing address to send fl...
Post Number 300
I realized a couple of days ago that my next post would be number 300. For me it is a mini milestone - it has also been 52 weeks since I launched newmediaMike. When I hit 200 posts on DigitalMediaToronto I shut it down and started this blog. I̵...
Instant LinkBait - declare something dead
If you want traffic spikes run a “Something is dead or dying” post. Like vultures to carrion people will immediately flock to a blog posting declaring something dead. I came across two posts like this today. One was from Mark Evans who de...
SEO Best Practice - On Page Relevancy
I have been practicing SEO since 1998. Since my first site I have always practiced a very basic On Page SEO formula, and it is based upon the simple concept of relevancy. My theory is based on the reasoning that if all of the elements which make up O...
Host My Post - Both sides benefit!
Every now and again I come across (almost said stumble!) a site which in my humble opinion is unique. Yesterday I came across “Host My Post” which helps publish content for writers and helps publishers such as myself find new material. He...
Helping old media understand new media
Helping old media understand new media This is my newest tag line for not only this blog, but my new business philosophy. Old media although trying very hard is still struggling with what new media is all about. Heck sometimes I think some new media ...
newmediaMike’s SEO Tip - Don’t overdo the anchor text
Today’s tip is short and to the point. Don’t overdo the anchor text. You don’t want all your inbound links looking the same, because that looks like automation - something Google frowns upon. Use your URL sometimes, your company...
newmediaMike’s SEO Tip - Creating a Google Sitemap
The hardest part of building a website is not… The programming code Choosing the right keywords Or even deciding the content Not even close. The hardest part of building a website is generating high quality niche traffic to your web pages. T...
newmediaMike’s SEO Tip: What does your URL look like?
As part of being back in the saddle I’m going to continue on with my SEO Tip feature, only now I’m not calling them Daily - but newmediaMike’s SEO Tip. Today I’m going to address what is to me the foundation of my SEO strategy...
MySpace launches a self-serve ad network
Three years ago when MySpace was just starting to climb to the top of the Social media heap (although i don’t think we even called it social media yet) I of course joined MySpace to promote Videozine. At the time I was doing a lot of disc dupli...
