Blog Detail
Online Marketing and Social Media Strategy, by Erin Eschen
http://erineschen.blogspot.com
Erin Eschen is an online marketer, digital strategist, runner and jet-setter. Here, you can browse my thoughts on interactive marketing, social media, and a little bit about the things I love in life day to day.
Recent Posts
How does the Internet see you? Mapping your digital history
Ever "Google yourself?" Aaron Zinman of MIT created a tool that analyzes all of the content surrounding your full name on the Internet and then tells you what "personas" you fit into. He makes the point on his site that "Digital histories are as ...
Online and Social Media Marketing:A primer for Certified Public Accountants
I spoke at a CPA breakfast yesterday and wanted to share with you my slides. I recommended SEO and trying out Twitter, which would be my recommendation to all small businesses or independent professionals. The focus of this presentation centered aro...
Asked to present social media strategies at CPA Speaker Series in St. Louis next week
I received a call today from St. Louis Community College. They've asked me to present at a private breakfast for accountants in St. Louis. It's next Thursday.I'll be presenting on how to leverage social media to grow your business as an independent p...
Get connected. Get Hired. Secure your next full time marketing or IT job
I just received an email this morning from a colleague who is looking for full-time employment. I've been getting contacted by friends and connections quite often lately looking for advice, a recommendation or a connection. I realized that my reply t...
Call for Writers in St. Louis, MO - Opportunity to Build Your Portfolio
I recently began doing some work for REBUS - St. Louis, a division of the St. Louis Ad Club. I am their Online Communications Manager, and we are set up and ready to ramp up our social media presence and blog content. Here's a call I'm putting out to...
Teaching SEO & Social Media Marketing Courses at St. Louis Community College, Spring 2010
I have mentioned this to many friends and colleagues, but now I'm starting to nail down details and times for the classes I will be teaching at St. Louis Community College - St. Louis, Meramec Campus. The school is at Big Bend and Geyer in Chesterfie...

