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Pamorama: Marketing, life, social media
http://www.pamorama.net
Thoughts on branding, marketing, advertising, and communication in a social media world.
Recent Posts
‘Tis the Season: Holiday Shoppers Flock to Social Media
Last year, during the height of the recession panic, retailers took to the Web to compete for the dollars of cash-strapped consumers. Online coupons and special offers of up to 90% off tempted shoppers to part with their money. There doesn’t se...
Guy Kawasaki’s Twitter Rules for Business
David Spark of Socialmedia.biz recently caught up with Guy Kawasaki at the CMO Club Summit in San Francisco and asked him to define his top three tips for businesses that want to engage on Twitter. In this video, he says that companies should follow ...
6 Ways Social Media Can Enhance Your Business
Social media is the new face of the Web. Just as the Internet revolutionized information sharing during the 1990s, social media is radically altering how people communicate and share information today. If you want to succeed on the Web, a solid socia...
New Socialnomics Video: Social Media ROI
The folks at Socialnomics have just released another amazing video: Social Media ROI. It offers some terrific examples of how companies and organizations are leveraging social networks to drive business growth and brand awareness. It lays out the cas...
Beaten to the Tweet: Twitter Cybersquatters Have Hijacked Brands
Brandjacking is alive and well on Twitter. Remember this phenomenon in the 90’s? The world’s largest marketers were racing to define an Internet presence, only to discover that squatters had already registered their brand names as domain ...
Discounts Drive Users to Engage With Brands on Social Networks
As brands scramble to define themselves on social networks and connect with their customers, a new survey indicates that what consumers want from brands in this new engagement model is some old fashioned marketing: Good deals and customer service. Th...

