Blog Detail
Patient Centric Healthcare
http://patientadvocate.wordpress.com/
- Author: George Van Antwerp
- Listed in: Health Marketing
- Tags: Communications research pharmacy patients managed care pbm
- Added on: Apr 1st, 2008
- Country: United States
- Language: English
This blog (formerly The Patient Advocate) contains my thoughts about healthcare. It is generally focused on marketing related issues from a patient perspective. After working in healthcare, my opinion is that most companies today think of patients as claims. I advocate that healthcare needs to be more like consumer products and think differently about how they interact...both for their own personal benefits and for the patients.
Recent Posts
E-Prescribing…Here to Stay?
About a month ago, an analyst was asking me about the e-prescribing legislation and trends and how that would impact the financials of the PBMs. I told her that I remained a little bit of a skeptic for several reasons: [Basically e-prescribing is t...
Practice Makes Better
I am playing in a golf tournament this weekend and was talking with a couple of golf pros about handicaps and rules. They were talking about people “sandbagging” their handicaps which to me implies directly trying to influence their hand...
8 in 8: Michael Phelps Wins The Gold
What great motivation for a generation of people. First, you have Dara Torres winning 3 silver medals at the young age of 41. She shows us all how you can be a semi-normal person with a family and still compete at this level. (I say semi-normal si...
Which Bathroom To Use?
I finally found a few minutes to post. It has been a good, busy week. On the radio this morning, they were having a debate about what a man should do when taking their young daughter to the bathroom. I didn’t even realize it was an option.Â...
Express Scripts Chief Medical Officer
My old boss and someone for whom I have great personal and professional respect is Steve Miller, MD who is the Chief Medical Officer at Express Scripts. I still remember the day I heard he was coming to the company and desperately trying to Google h...
