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Portland's Finest Advertising Blog

Portland's Finest Advertising Blog

http://philbernstein.wordpress.com

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  • Phil Bernstein is… Balloon Boy!

    Posted on Saturday October 31st, 2009 at 10:49

    This has nothing whatsoever to do with advertising or marketing. But when you’re married to someone who can design a costume like this, you just have to tell the world about it. Thank you, PDXKnitterati. ...

  • An Awkward Moment in Online Advertising

    Posted on Monday October 19th, 2009 at 15:56

    Full disclosure to start: KXL Radio is a competitor of mine in Portland, Oregon. They’re good people, but when the Internet Gods offer me this kind of opportunity, I’m not about to pass it up. This appeared on KXL’s web site on Mond...

  • Medical Facility Ad Fails the “So What” Test

    Posted on Monday October 19th, 2009 at 14:37

    I’m one of the dwindling few who still reads a newspaper every morning.  The generation behind me may not know how to operate a newspaper, but for me it’s as much a part of breakfast as the cup of coffee. Since I toil in the persuasion i...

  • Phil Bernstein’s Act Goes Nationwide

    Posted on Saturday October 17th, 2009 at 13:19

    After nearly fifteen years as Portland’s Finest Media Rep, I’ll be moving to a new opportunity soon: Beginning in January, I’ll be a Senior Consultant with the firm of Jim Doyle & Associates. In this role, I’ll be travelin...

  • Clutter Tolerance: The Public DOES Have a Limit, After All

    Posted on Thursday August 13th, 2009 at 11:31 in Marketing, Branding, Advertising, phil bernstein

    As advertising has continued to pop up in areas that were formerly ad-free — supermarket conveyor belts and airline tray tables come to mind — I’ve often wondered where the line is. At what point will people just refuse to allow any...

  • Dentist, Market Thyself

    Posted on Wednesday August 12th, 2009 at 01:00 in Marketing, Advertising, media, portland advertising, portland marketing

    Last week I called on an orthodontist — or more specifically, the practice’s office manager. I learned two things of note: 1. Things are really, really slow these days. Parents are still bringing their kids in for braces, but in smaller n...

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