Blog Detail
Post-Click Marketing Blog
http://www.ioninteractive.com/post-click-mark…
The Post-Click Marketing blog covers cutting-edge strategies to improve landing pages and increase online marketing ROI.
- Added on: Mar 24th, 2009
- Country: United States
- Language: English
- Author: mleap
- Listed in: Marketing Internet
- Tags: SEM online marketing search engine marketing landing page landing page optimization post-click marketing
Recent Posts
Set it and forget it. Forget it.
This Thanksgiving week I have a lot to be thankful for — my family, friends, colleagues and a growing business just scratch the surface of my list. One of the more in-the-weeds things I’m thankful for is that we’re seeing the post-c...
Landing page optimization, cycle speed, culture of testing
Today on WebmasterRadio.fm, I’ll be joining Tim Ash on his show Landing Page Optimization for an informal chat about landing pages, post-click marketing, and the evolution of marketing culture. We recorded the segment on Friday, so I can give y...
When you pay attention to the \'live balls\' you can win the game
I was at my son’s baseball game yesterday watching them get bulldozed by another team in their Little League. My son is on the Boca Dodgers and up until yesterday they were ranked #1 in the league. So the Dodgers played the #2 team in the leagu...
How many people does it take to test a landing page?
Landing page optimization shouldn’t be complicated. Complicated gives us a headache. Complicated presents hurdles that require lots of resources and time to get around. Complicated sucks. Most of us need landing page optimization, because landi...
Exchanging How for What
I had an enjoyable meeting with a large advertising agency yesterday. The EVP I was meeting with told a familiar tale of how agencies often do their best thinking before they land a piece of business. This is true because that’s the only time t...
Conversion rates: Normal is far higher than average.
The pace of online innovation is thrilling. The momentum of an industry that’s merely 15 years young continues to build. And the behaviors of users continue to evolve with their online environments. Everything is in flux. But we consider some t...
