Blog Detail
Pulse UX
http://www.mauronewmedia.com/blog
Analysis and commentary on high technology user experience research and design.
Recent Posts
Why Cisco flipped over the Flip Video Cam (and paid $590 million for a small dose of simplicity)
Flip Phone Photo credit: Mirror.co.uk. What is simplicity worth; to Cisco Systems apparently quite a lot. One can visualize the PowerPoint deck from Cisco’s investment banking group showing how acquisition of Pure Digital Media (maker of the Flip...
What US Airways Flight 1549’s ditching in the Hudson River teaches companies about how to create world-class user interface design solutions
When tasked with creating compelling and empowering user interfaces for new high technology products and services, companies can learn more from the struggling airline industry than from Google or even Apple. The fact is, there is scant reliable data...
Why the music industry doesn’t have a prayer against iTunes
It is a fact that the music industry is flat on the mat. CD Sales have been in near free fall for the last 4-5 years. Exactly why this is happening is the subject of a good bit of back and forth by industry pundits, music executives and a raging herd...
How new theories in human information processing explain the meltdown on Wall Street
Response to The New York Times article on Wall Street Risk by Joe Nocera (1/4/2009) In The New York Times Sunday Magazine section Joe Nocera produced a column that was important, well researched and insightful on how computer-based decision tools (Va...
Alert: migration to new navigation system using Google maps draws serious usability concerns for massive package delivery program planned for next week
Breaking news: Sante Oftrax, the CTO of NPE (North Pole Enterprises) spoke last week at the annual meeting of the International Society of Web 2.0 Rich Internet Applications for Global Package Distribution Conference (W2.0/RIAGPDC). He indicated tha...
How the SUV User Experience Trashed Detroit
What do the SUV and the iPhone have in common? Here is an interesting question: what was the single most profitable factory in the history of modern mass production? Would you be surprised to know that it was an outdated Ford Truck Plant in Wayne Mic...

