Blog Detail
RIMtailing
http://rimtailing.blogspot.com
Specific tactics—-based on consumer behavior research and retailing experiences—-designed to increase retailer profitability. In addition to being a worldwide resource for retailers, the blog gives continuing support to readers of "Making Money Is Not Illegal, Immoral, or Fattening" (May 2009) and users of products and services from Retail In Motion, LLC (www.retailinmotion.us). Comments about improving retailer profitability are encouraged.
- Added on: Apr 18th, 2009
- Country: United States
- Language: English
- Author: Bruce D. Sanders
- Listed in: Business Small Business
- Tags: Consumer selling retailing customer pricing merchandising
Recent Posts
Remember to Celebrate
Yesterday, my four-year-old granddaughter Molly, who is very anxious to begin kindergarten next year, dictated what she called her "Learning at School" list. There are some items that clearly belong. Rule 9, "Do your hardest work,"...
Give Low Income Customers Dignity
In 2002, global consulting firm Booz Allen Hamilton published "The Fortune at the Bottom of the Pyramid." The paper argued that because there are so many poor people in the world, they are a lucrative market for retailers, even if each pers...
Keep Your Eye on the Goal
"Keep your eye on the ball." Good advice when you're at bat. When you're running a retail business, also keep your eye on where you want the ball to end up. Here's a reminder about this from page 13 of Making Money Is Not Illegal, Immoral o...
Prepare for Upcoming Brand Extensions
Retailing excitement has been in shorter supply as manufacturers trimmed product introductions. The word is that this is changing in 2010, at least for retailers who sell consumer packaged goods (CPGs). Companies like Procter & Gamble, Energizer,...
In Providing Services, Emphasize Empathy
All retailers provide services. Even though the customer might be coming for the product, the purchase includes consulting and delivering. Some retailers—such as appliance repair shops and financial advisors—primarily sell services, with any doll...
Keep Your Store\'s Dress Codes in Fashion
The Sun-Maid Raisin girl is being updated—with limitations. The trademarked brand symbol on product boxes from Sun-Maid Growers of California is staying the same, but in advertising, the Sun-Maid Raisin girl is looking new. The changes have not bee...
Nice looking blog, good content.
Posted: April 24th, 2009 | More Reviews From buzzed | Report This Comment