Blog Detail
Sales Evolution
http://brooksgroup.com/blog
Sales and sales management training firm that is opening up to the sales community and informing them about our practices to help them sell better.
Recent Posts
Free eBook: How to Find New Customers
If you’re looking for a few ideas about how to drive demand for your products or services, I recommend checking out Jeff Ogden’s ebook, “How to Find New Customers.” Ogden does a nice job of explaining the critical concepts of demand generati...
“Closer” vs. “Consultant”
Having sold for many years (some say since the earth cooled!), I’ve always been concerned about the word “close.” While I understand its use, meaning and intent, it still bothers me. It seems so final! And often times a prospect is “closed...
Sales Training Without Coaching is like Buying a Car Without a Steering Wheel
I did a presentation to a prospect a few weeks ago who is frustrated with his sales team not being able to close new business. During my probe of his particular challenges he said they conducted a “mystery shopper” test where a potential “pro...
What You Say is Less Important Than How You Look…
Most everyone understands the importance of making a good first impression during a sales call. However, fewer people are aware that what you say is a lot less important than how you look. Research indicates that when it comes to first impressions, ...
Why Sell To Large Corporations?
Are you a sales representative for a small business that sells in the B2B environment, but doesn’t have the luxury of a strong brand, huge marketing budgets or a 100+ year history of success to label your company a “least-risk” vendor? If you ...
Sales Management
I recently came across an article written by Toni Hankins in the September 2009 issue of Selling Power Magazine. The piece was titled Sixteen Ways to Survive a Recession and Build Your Sales. What at first sounded like such a negative title contained...

