Blog Detail
Scatterbox by Steven Silvers
http://www.stevensilvers.com
Field notes and advice on corporate affairs, reputation management and strategic communications.
Recent Posts
The worst response is no response
Here’s a common crisis communications question: Isn’t it in a company’s best interests to stave off reporters until all the facts are known and there’s “good news” to tell? Rarely. Stonewalling is as effective in dissuading news media ...
Bad News Friday usually makes things worse
Even in the Internet era, many public companies and government offices still try to minimize bad news by releasing information late on Friday. Sometimes this old ploy works, at least a little. But in most cases you’re just making things worse com...
Corpcomm chief Snyder to leave Frontier Airlines
Frontier Airlines corporate communication chief Steve Synder is leaving the company to join ProBuild, the nation’s largest supplier of building supplies. Steve makes the transition in mid-November. Good luck, my friend. . . . . . . . . . . . ....
Bloomberg makes big jump into consumer media with acquisition of BusinessWeek
The enduring but ailing BusinessWeek has been sold to Bloomberg LP in a cash deal that depending on who’s talking will either beef up the magazine or result in mass layoffs. Bloomberg executives say they plan on substantially increasing the number ...
More CEOs serving as TV pitch-people
I’m quoted in a Chicago Tribune story about the increasing numbers of CEOs who star in their own advertising. General Motors, Sprint and Walgreen are among the companies trying the boss-in-front strategy. In most cases it doesn’t work. There were...
Stuff you put on the Internet is always fresh, never frozen.
One of my most popular posts this week is the one I wrote about Home Depot’s customer service problems. Another blog referred to it in a post titled, The 10 Best (and 10 Worst) Companies for Customer Service. It’s been......
