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SEO Scoop
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SEO Scoop is DazzlinDonna's blog focused mostly on organic SEO tips, SEO tools, and Internet marketing in general.
Recent Posts Tagged With 'SEO Tips'
What does my perfect SEO training scheme look like?
I’ve been in the fortunate situation lately where Mediaedge:cia Manchester has been recruiting a number of SEO’s lately. On the back of this, we thought it best to formalise the training for each new-starter in order to aid the induction process...
4 Reasons Why SEO Blogging Sucks
or maybe it’s top 3 reasons I suck at SEO blogging… LOL I don’t blog about SEO much. Why is that? What’s the block? That’s what led me to write this post. I was brainstorming topics for my periodic SEO Scoop post, and...
SEO Insanity : Confusing Correlation With Causation
Bewares of jumping to conclusions — bad assumptions often lead to bad decisions....
SEO Company Websites Fail To Convert And Meet Their Profit Goals
Is your SEO company failing to get as many clients as it should? This new study brought up some mistakes that a lot of SEO companies seem to be making. Are you making these mistakes?...
Refresh, Renew, Redesign
Are you thinking about freshening up your website? Or maybe a wholesale do-over? If you're not careful, big changes to your site can cause big problems. What do you need to know to minimize the potential pain?...
5 SEO Content Mistakes You’re Making
Content plays a significant role in the success of a website. Get it wrong and you’re doomed. Make one mistake and you’ll struggle to attract visitors and convert them. (and they’re more common than you think). Are you sure you don...
Keyword Research – The Problem Is You
Don’t take keywords searchers use at face value. They’re not looking for the information they express in their search; they’re looking to solve a problem, fix an issue, scratch an itch. Recently I was doing keyword research for a c...
Rules of Thumb for Choosing an SEO
The question comes up periodically, and it did again recently on one of the forums I frequent. A member wanted to hire an SEO, and needed to know how to choose. How could he tell who would do a good job at a fair price? And ya know? That’s a go...
Optimize Your Mobile Website And Stop Losing Money!
New research released reveals differences between traditional and mobile search. Find out how to optimize your mobile website to satisfy new trends....
SEO and Disillusionment: Dealing With The Downside Of The Industry
SEO is one of those industries that has grown so fast, it has created itself a unique set of problems. We pinpoint the problems and discuss some of the possible solutions....
Top Five Time Tips For Better Blog Posts
Time is possibly the most important word you know. It has many meanings and most of them carry quite a weight. Blogging is of course intimately involved with time since that is what defines a blog. It is a website that has extra pa...
Cool Tips For Universal Search Optimization
Just wanted to quickly point out a very cool poster-sized graphic available with lots of tips on optimizing for universal search. You can download it here: Internet Marketing 2009: Universal Search Optimization Chart Some of SEO’s heavy-hitter...
Yes Virginia, Personalization Is A Factor In Search Rankings
Not that this is necessarily new information for the SEOs of the world, but for those who might be newer to the world of search engine optimization, it’s always fun to pass along information that comes straight from a Google employee’s mo...
Why Fake Social Media Avatars Suck - My Experiment
Shortly before Marty caused a ruckus with his avatar theory post, I had embarked upon an experiment of my own. I’d been taking careful note of the “popularity” of the hot chick avatars/personas that had been sweeping the social net...
The 5 Goals Of A Search Optimized Page - SEO 101
A great starting point to help answer the broad question, How do I get my site to rank well?, involves understanding the five basic goals of a search optimized page. Once these fundamentals are in place, an SEO newbie can move on to expand his or he...
You Going To WordCamp Birmingham?
I know I’ve already blogged about WordCamp Birmingham (Alabama) over on my DD blog, but for those of you who don’t read that one, I wanted to make sure to bring it up here too. It’s the first ever WordCamp in the Southeast United S...
Image Optimization - Insights from Patents and Tests
I can probably count on one hand the number of times I’ve blogged about a forum thread, but this thread on image optimization from Cre8asite forums is one to read. Let’s face it, there’s not a lot said about image optimization, so ...
For SEO Newbies - Check your site: search now and then
Although this is for SEO newbs, it never hurts to remind even the most experienced SEO to check the basics now and then. Go to google.com and type this in: site:www.yourdomain.com (or site:yourdomain.com if you don’t use www) Look at the resul...
The Importance of Local
This post is less about local search, and more about local sites, but of course, they do go hand in hand. The last few days I was in the midst of Hurricane Gustav. I live 60 miles north of New Orleans. I chose to stay, mainly because it would have...
The Ultimate Hacker Prevention Guide
You know I’ve been on a mission to help rid ourselves of all the problems we see with sites being defaced, hack’d, crack’d, and pillaged. Frankly, if you have a WordPress blog that hasn’t been upgraded to the latest version (...
Buy or Sell Nofollow’d Contextual Link Ads
A year or so ago, I checked out LinkXL and considered selling contextual link ads through them, but for some reason I never did. I don’t remember why I didn’t. I probably just got busy with something else and forgot about them. I do th...
Still Wearing My Google TinFoil Hat After All These Years
Yesterday, Andy Beal tweeted the following: “In case you missed it: Google Toolbar for Firefox 3 is out at http://ping.fm/lzr9f - works perfectly for me” and I tweeted a reply, saying, “@andybeal and u use the google spybar for wha...
Take A Moment: Is It Time To Change?
Let's start this post out with a couple of quotes: one old and one new. Albert Einstein supposedly said, "Insanity: doing the same thing over and over again and expecting different results.". I'm sure we all occasionally bang our heads against a wa...
Online Reputation Management Guides
Glen Allsop (aka ViperChill) asked me if I wanted to take a look at his new ebook that he has just published, All You’ll Ever Need to Monitor and Manage Your Reputation Online, and of course, I said yes. I've watched Glen rise up to be a very know...
Terrible Landing Page Rant
Be forewarned: I may have several rant posts coming at you over the next few days. Here's the first. Let's get one thing very, very clear. A good search ranking is wonderful ... but for all that is sacred in the geekdom, please don't ruin a perfec...
Case Study: Guest Blogging Stats
Over the last few months, I've been encouraging others to guest blog here on SEO Scoop. The idea is to draw attention to you and your blogs (or sites), and help build exposure for up-and-comers in the search marketing world. This is an on-going asp...
Google Gives Advice For Those Who Have Their Sites Hacked
A little over a week ago, I asked for an open discussion for dealing with the jerks who hack into sites to deface them, to install malware, or to surreptitiously insert hidden links to bad neighborhoods. (And if anyone wants to argue semantics of ha...
Landing Page Optimization
One of the problems I face when I create a site is that I don't have formal training in every aspect of site development. I assume that's true for most lone webmasters/SEOs. If I was just one small part of a large company, I would most likely wear ...
What I’m Doing Instead of Attending SES-NY
Is it just me, or does it suddenly feel like there are more search conferences this year than there are weeks in the year? For those of you who attend most or all of them, when do you get any work done? I don't expect an answer to that, btw, I'm ...
Quick Little Content Creation and Link Building Tip
If you subscribe to blogs, you probably see the occasional post in which a list of quotes from respected leaders of the niche are displayed. A quick example off the top of my head would be a post in which I would list 10 quotes from respected SEOs o...
