Blog Detail
Social Agenda
http://www.aykangulten.com
This blog aims to share and discuss the recent developments on Cause Marketing, Mass Collaboration, Corporate Social Responsibility, Partnerships for Sustainable Development, Social Entrepreneurship, Social Change and Social Innovation.
Recent Posts
Good-Bye to Nike (for now)
Nike is the place I feel that I have grown-up. There is so much inside of me that is related to that great place and wonderful people working here....After 7,5 years I am leaving Nike and relocating back to Turkey...I am happy because I am back to on...
Are They Really Homeless? Player Stories from Homeless World Cup
When I tell about Homeless World Cup to my friends, the first question I get is "Are they really Homeless?". No, they are well-paid mid level managers that happen to pretend to be homeless!!!I know it is hard to register for the first time that there...
A Ball Can Change the World
I am in Milan this weekend. Not because I am dying for sunshine or I need to shop on the high street but because I want to see with my own eyes "how a ball can change the world".Homeless World Cup 2009 is being held at beautiful Sempione Park in Mila...
The Future of Corporate Social Responsibility
The concept of responsibility to society in business has a long history in contrast to the general opinion. Corporate Social Responsibility is the name of the concept in the modern era that has emerged in the '70s and '80s in the community as a resul...
European Union and Corporate Social Responsibility
Association of Corporate Social Responsibility (Kurumsal Sosyal Sorumluluk Dernegi) in Turkey aims to develop awareness of social responsibility both at local and national level to achieve sustainable development and social justice. They did an inter...
Engaging Consumers in Cause Marketing
Professor Eikenberry has started a very engaging discussion on "Cause Marketing" with her article “The Hidden Costs of Cause Marketing” Although giving a very skeptic point of view; Professor Eikenberry's article has been nothing but very benefic...

