Blog Detail
Software By Rob
http://www.softwarebyrob.com
The Human Side of Software
- Added on: Jun 19th, 2005
- Country: United States
- Language: English
Recent Posts
The Two iPhone App Stores, Lessons from a “Pay What You Want” Sale, Lessons of Failure, and more…
The Two iPhone App Stores – An insightful post about the two app stores – the “simple shallow” store and the “deeper, more expensive” store. The press loves to cover the “simple, shallow” store but the ...
Startup Marketing Mistake: Losing People Through the Bottom of Your Funnel
I had a realization recently while talking with a Micropreneur Academy member: focusing on increasing traffic and improving conversion rates is a fantastic game plan for a startup. But if you offer a recurring service a third step is required: retain...
Why Focusing on Traffic Can Kill Your Startup
Here’s an interesting exercise: find a startup or microISV founder and ask the following: What are the top 3 approaches you use to find customers? The most common responses will involve search engine optimization, AdWords, blogging, podcasting,...
Micropreneur Spotlight Episode 2: Design Proposal Software Bidsketch
The Micropreneur Spotlight is a look at a Micropreneur Academy member who has launched their product. This episode’s Micropreneur is Ruben Gamez who recently launched online design proposal software Bidsketch. == Rob: Thanks for your time today, Ru...
Darth Vader is My Father…and I’m on Twitter
The phrase “joining the dark side” perfectly summarizes my feelings about the fact that I joined Twitter a few weeks ago. It was the Business of Software 2009 conference that did it. They announced that you would miss out on certain parts...
Book Recommendations – The Best Marketing Books of All Time
I’m really into saving time, and one way I’ve found to do that is to skim books, or listen to them as abridged audiobooks when I’m on the road. In line with this, about a year ago I found an awesome collection of summaries of the be...
