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Sparxoo

Sparxoo

http://www.sparxoo.com

Sparxoo is a business blog that inspires breakthrough by tomorrow’s leaders. We have a pulse on marketing, branding, and development.

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  • Eco-Design and Architecture Charging the Green Movement

    Posted on Friday November 27th, 2009 at 05:00 in featured, social impact

    By Tara Lane, Staff Writer Everywhere we look, eco-consciousness and green living are being fused together through creativity and sustainability in fresh and exciting ways. Green cleaning products, clothing, cars and organic food are prevalent in sto...

  • Top 5 Holiday Gift Ideas for Executives

    Posted on Friday November 27th, 2009 at 05:00 in Culture, ideas, Creative, giving, headline, social impact

    By David Capece, Managing Partner With the holidays upon us, it’s time to find the perfect gift for your client, cube mate, or the big dog in the corner office. Here are 5 simple ideas to jumpstart your holiday shopping. 1. The Generous Gift. The ...

  • Human Capital 101

    Posted on Wednesday November 25th, 2009 at 07:33 in headline, social impact

    By Ethan Lyon, Senior Writer What is the measure of your influence? What professional or personal milestones contribute to your personal value? A doctorate or 30 years of marketing experience? It’s milestones like these that measure our human ...

  • Influence Defined: Human Capital + Social Capital

    Posted on Wednesday November 25th, 2009 at 07:32 in social media, featured, social impact

    By Ethan Lyon, Senior Writer A former TV star versus a multi-billion dollar news network. Who would win in a popularity contest? You would imagine the international news network, but you’d be wrong.  How was former the MTV Punk’d star, ...

  • Social Capital 101

    Posted on Tuesday November 24th, 2009 at 06:49 in Networking, digital marketing, featured

    By Ethan Lyon, Senior Writer “Let me introduce you to someone who might be able to help you.” Some people build their entire reputation around this one line. As Malcolm Gladwell outlined in his breakthrough work, The Tipping Point, those...

  • Social Capital and Friend 2.0

    Posted on Tuesday November 24th, 2009 at 05:00 in Networking, digital marketing, featured

    By Ethan Lyon, Senior Writer What is the meaning of a friend in the digital space? Does the definition of a friend change from one social network to another? Is a friend on Facebook any different than a MySpace friend? The value of user connections v...

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