Recent Posts Tagged With 'offline advertising'

• FedEx delivers great visual only ad

  Posted on Wednesday October 28th, 2009 at 21:15 in offline advertising, exceptional creative

  Saw this FedEx ad today and loved it because I am a sucker for a visual and concept that is so strong it doesn’t even need a single word of copy. It plays up to the consumer to have a brain that can  figure out the two icons and what they mea...

• What does public transportation and a one legged man have to do with GM's reinvention?

  Posted on Saturday June 6th, 2009 at 23:44 in offline advertising

  So we all knew that GM was going to have to put out some kind of advertising to address their recent bankruptcy filing but I expected more than the stock video rip-o-matic we got. The voice over is what I expected but let's take a minute and examine...

• Great outdoor campaign for Lost Children

  Posted on Friday May 29th, 2009 at 14:48 in viral, offline advertising, exceptional creative

  I don't see really great outdoor campaigns that often but this one got my attention. It is running right now in Melbourne for the Australian Childhood Foundation for their ongoing campaign Stop Child Abuse Now. They used a child size mannequins to r...

• Tag line envy for Hulu.com campaign

  Posted on Thursday May 7th, 2009 at 21:59 in Branding, offline advertising

  Hulu.com started their foray into advertising with a really strong debut commercial with Alex Balwin during the Superbowl which many people don't know that Hulu didn't pay for their ad time in the Superbowl. It was part of a deal they had with the ne...

• AT&T finds good fit with TOM'S shoes

  Posted on Sunday April 26th, 2009 at 13:42 in offline advertising

  I had been aware of TOMS Shoes for a while as I had seen them in store and magazine but never really got what they were doing until last year when I met their founder Blake Mycoskie at the AdAge IDEA Conference. Blake created TOIMS with the simple pr...

• BMW creates strong concept integration with their new 300 horsepower paintbrush

  Posted on Wednesday April 15th, 2009 at 20:31 in viral, iphone, site review, offline advertising, design and user experience, unique interface design, online advertising review, exceptional creative, exceptional experiences

  BWM has just release what I think is the most interesting and aggressive integrated advertising campaign I have seen in a long time. In the interest of full disclosure I will sat that it was created by two of my old creative partners in crime who als...