Blog Detail
Strategic Public Relations
http://prblog.typepad.com
An award-winning blog focused on public relations strategy within integrated marketing communications.
- Added on: Oct 16th, 2004
- Country: United States
- Language: English
- Listed in: Public Relations Marketing
- Tags: Marketing Public Relations media social media Media Relations visuals
Recent Posts
Using Visuals to turn Data into Content | Four Links | 11.22.09
My appreciation for all things visual did not peak with my article on why PR needs visual thinking. My focus on the topic has increased and there are plenty of sites driving this passion. Here are just a few of them. The Popular Ones: It’s no...
Fight Club 2.0: AdWeek’s Digital Hot List | Brian Morrissey Interview
Reading AdWeek’s “2009 Digital Hot List” it becomes clear we’re in store for a dynamic and competitive digital landscape in 2010. As the brands on the list fight for market share, it almost reads like a script for Fight Club 2.0. Brian ...
Fort Hood, Twitter and Real-Time News
Social media detailed a tragedy today. While I learned of the Fort Hood shootings earlier this afternoon, it was a late afternoon scan of Twitter that connected me to the real-time news source set up by The Austin American-Statesman. ...
Storytelling’s Link to Social Marketing Success | SummitUp 2009
SummitUp brought together some of the best and brightest in Ohio's social media scene as well as industry luminaries like Chris Brogan and Bob Garfield. Fueled in no small part by the passion and determination of David E. Bowman, the event was...
Marketing Meets Augmented Reality
Like most marketers, augmented reality popped up on my radar when GE used it to unveil its Smart Grid technology.The ability to create a digital hologram is intriguing, but it always seems to be applied to sci-fi technology or futuristic plans. I’v...
AMP, #PepsiFail and staying on brand
There's been lots of discussion around the iPhone App "AMP UP Before You Score" from Pepsi's AMP Energy Drink. Let me see if I can sum it up. The Issue: The AMP app profiles 24 types of women, from "Cougar" and "Athlete" to "Out of Your Leagu...
