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StrategicText - Copywriting blog

StrategicText - Copywriting blog

http://strategictext.blogspot.com

Copywriting in a no-trust world

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  • The times, they are a-changing

    Posted on Sunday June 28th, 2009 at 13:36 in mario parise, strategictext

    I haven't posted in a while, and this is why. I've had some pretty monumental changes in my life recently. (New work situations, new city, heck new province all together.) And along with that came the big question: Who am I now? I won't answer th...

  • The times, they are a-changing

    Posted on Sunday June 28th, 2009 at 13:36 in mario parise, strategictext

    I haven't posted in a while, and this is why. I've had some pretty monumental changes in my life recently. (New work situations, new city, heck new province all together.) And along with that came the big question: Who am I now? I won't answer th...

  • Persuasion is like energy

    Posted on Friday April 24th, 2009 at 09:56 in Marketing, Advertising, sales, persuasion

    You can't make energy. No one can. It simply exists. But that doesn't stop physicists and engineers from harnessing energy wherever they can find it and using it to build earth shaking technologies that completely change the course of history. P...

  • Persuasion is like energy

    Posted on Friday April 24th, 2009 at 09:56 in Marketing, Advertising, sales, persuasion

    You can't make energy. No one can. It simply exists. But that doesn't stop physicists and engineers from harnessing energy wherever they can find it and using it to build earth shaking technologies that completely change the course of history. P...

  • Ethics and Trust

    Posted on Monday April 20th, 2009 at 20:44 in Marketing, Advertising, ethics, trust

    Ghostwriting: If you hire someone else to take your brilliance, your insights, your experiences, and create written work that you then take sole credit for, that's ok. The writer simply gave you a voice. If you hire someone to do all the research,...

  • Ethics and Trust

    Posted on Monday April 20th, 2009 at 20:44 in Marketing, Advertising, ethics, trust

    Ghostwriting: If you hire someone else to take your brilliance, your insights, your experiences, and create written work that you then take sole credit for, that's ok. The writer simply gave you a voice. If you hire someone to do all the research,...

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