Blog Detail
Strategies for Success
http://blog.tonangi.com
Each day Tonangi media will post strategies that can help businesses succeed in the area of advertising, marketing, sales, and technology.
Recent Posts
Combine Guerrilla Marketing with Traditional Advertising Strategies
Most small businesses don't have advertising budgets that allow them to spend tens of thousands of dollars a month, but most advertising solutions require about $10,000 a month to gain any effectiveness. Take Google Adwords for example. When it first...
Stop wasting money, and advertise directly to your audience
Everyone remembers AOL CDs, and everyone had different uses for them. Only a small percentage of people actually signed up as customers. Some people used them for making shims for home carpentry projects. Of course this was a total waste of mone...
"I don\'t have a lot of money, but I need customers..."
"I don't have a lot of money, but I need customers..." This is a statement that I hear almost on a daily basis. Almost every company is struggling financially right now. So, unless you are one of the lucky ones that received a huge government bailout...
When TV Ads go Bad.
Once a small business realizes that television advertising can dramatically improve their sales, they usually begin by calling up their local station and inquiring about production and ad time packages. As I've mentioned in earlier blog posts, local ...
To email or not to email your customers...that is question.
If you sell products online then it is important to communicate with your customers via email. However, it is important not to communicate with them too frequently as it can easily be marked as spam by automatic filters or manually by your customers....
Broadcast TV slips while Cable TV spending grows
Some advertisers believe that broadcast television is the only television format that they should utilize for advertising. They couldn't be more wrong. In fact the entire advertising industry disagrees with this myth. According to a recent Nielsen re...

