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The Accidental Product Manager
http://www.theaccidentalpm.com/
What the heck is an "IT Product"? Good question,eh? I define an IT product as being a piece of code or a service that a firm's IT department delivers to a customer. The customer can be internal (ex: email or expense reporting tools) or external (ex: CRM, ERP, virus detection, anything that MicroSoft makes, etc.) You're IT department probably delivers a long list of products and services. This leads to the question...
Are you creating the right IT products? Does your staff have a polished and efficient product management framework with which to capture IT product requirements, develop the product, and then roll it out to your eager and waiting customers? Or is your IT product development process a mess: wrong products, missed schedules, and unhappy or (even worse) disinterested customers?
Hey, who ever took classes on this stuff? We all focused on programming languages, databases, and the odd English Lit. class. Well, they say that it's never too late to learn and it turns out that Product Management for IT products and services can be fairly easy and straightforward if you understand what you are doing. In this blog we'll share with you the good, the bad, and the really ugly things that you should both be doing and not doing.
Recent Posts
The 6th Product Manager Sense: I See Dead Products
Image Credit During A Recession, Could Your Product Already Be Dead? Does the recession have you down? How’s your product doing — nobody buying, nobody interested? Cheer up — it turns out that this is actually the best time to...
Is Microsoft Planning On Having Blue Light Specials?
Microsoft product manger for just a moment. You’ve got a bit of a challenge: you work for a very large and a very powerful company that has lost its cool. In every category where once you ruled supreme, you now have pesky competitors showing...
Happy Thanksgiving — Take The Week Off!
Image Credit Here's Hoping That This Week Is Special For Everyone Loyal readers & subscribers, here’s hoping that this upcoming week is a great week for you — I’m taking it off! Blogging will resume next week… Fo...
AccPM Poll Results: Do You Know Who Your Product’s Competition Is?
Note: There is a poll embedded within this post, please visit the site to participate in this post's poll. The question this past week was “Do You Know Who Your Product’s Competition Is?“ The results were right in line with my view...
Why ROI Is The WRONG Way To Measure Your Product’s Marketing Program
Image Credit Marketing Programs Require More Important Things Than Just Money To Be Measured Ah the world of product marketing – it’s where artists dream up brightly colored logos and put together viral YouTube videos that nobody really und...
How To Market Your Product In 2010
2010 Is Almost Here -- Do You Know What Your Customers Are Thinking? 2009 is dead, long live 2009. Ok, so it’s not quite dead yet; however, even as your sales teams are running around trying to close the year out on a high note you as a p...

