Recent Posts

The Cheeky Marketeer

From entry level to executive, and everything in between, a discussion of marketing technology in a Web 2.0 world by a young professional.

Marketing Automation with Eloqua

Posted on Wednesday September 17th, 2008 at 08:59 in email marketing, salesforce.com, marketing automation, manticore, marketo, salesforce.com integration, sales kick-off, crm administration, lead qualifying nurturing, eloqua, eloqua alternative, sales boot camp

My company has been having a sales boot camp this week, as we recently hired five inside sales people and a sales manager. The term “boot camp” is different from a “kick-off,” which we hold on a yearly basis, in that the boot...
Building the Social Media Marketing Foundation

Posted on Monday August 11th, 2008 at 08:00 in Branding, social networking, email marketing, social media, link building, social media marketing, user generated content, social media and honesty

Perhaps you realized the value in using social media as a marketing tool from my previous post on the subject. Or perhaps you already knew about the benefits of social media but didn’t really know how to proceed from there. In any case, here ...