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The Cheeky Marketeer
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From entry level to executive, and everything in between, a discussion of marketing technology in a Web 2.0 world by a young professional.
Recent Posts Tagged With 'marketing theory'
Cheeky Marketing: The Comeback
Given that in four days I will have officially been at my current job for three years – god, has it really been that long? – I feel it’s only appropriate to start ramping up this blog again after almost a year of neglect. And let m...
Thoughts of an Average American
I cannot for the life of me remember where I found this, so props to whomever you are! I thought this would be a lighthearted weekend post for you all to enjoy, hopefully as much as I have. Thoughts of an Average American … as Imagined by a M...
Music Marketing: It’s Time To Get Creative
When I grow up, I want to be one of two things. I either want to be CMO for a major multi-national corporation, or I want to be a rock star (though the fact that I am an average guitarist at best is irrelevant). Many have dedicated themselves to th...
13 Lessons I Learned As An Entry-Level Marketeer
The inspiration for this piece came from Ian Lurie’s amusing article, 38 Things I Wish I Knew When I Started In Marketing. He’s a guy with over a decade of experience in marketing; I’m just finishing up my first post-college job.Â...
Sergio Zyman Knows His Marketing
On a recommendation from one of my former coworkers, I read both The End of Marketing as We Know It [buy] and The End of Advertising as We Know It [buy] by the great Sergio Zyman, former Chief Marketing Officer at Coca-Cola and now Chairman and Found...
