Blog Detail
The Customer Collective
http://www.thecustomercollective.com
The Customer Collective is a collaborative blog and moderated community for sales and marketing professionals. We produce sales and marketing training, videos, and exclusive content.
Recent Posts
The CMO Club Lets You In On Their Social Media Thinking
It is often pointed out that the disconnect from those in the social media trenches to those in the C-level corner offices is significant and often damaging to the marketing efforts of many companie......
Five Ways to Avoid Making Phone Calls
Rain making requires building a referral network by maintaining contact with people over the years. That’s how most rainmakers sell accounting, actuarial, architectural, engineering, legal, consul......
Friends don’t let friends multitask
Let’s face it: We’re all guilty of multitasking. And the madness has to stop. Come on, be honest. How many of us can refrain from incessantly checking our BlackBerry while attending an important webin......
What I Need To Discover about Twitter
Over the last weekend I noticed a Tweet from analyst colleague Esteban Kolsky (@ekolsky) about a interesting project. The idea, dubbed #MonTwit, is to get a group of blogger / analysts to write abo......
The ‘closing’ question that wins the social media proposition
Tim continues his series on Selling Social Media. guest post by Tim Fowler So we now get to the final phase in the Sales Cycle when selling a social media solution – the ‘Close’. Certainly ......
SaaS and the Hunter Farmer Debate
We recently wrote a post called SaaS and the Evolution of Inside Sales. We got great feedback in the form of comments, but what I found most interesting was that so much of the dialogue focused on ......

