Recent Posts Tagged With 'canadian marketing'

• The Friday Breakthrough: Olympic Advertising Ambush

  Posted on Friday November 13th, 2009 at 13:53 in blogging, Advertising, Canada, canadian marketing

  The Friday Breakthrough is a weekly roundup of some of the internet's best marketing and social media articles for a less-than-intense day at the office.Marketers are taking advantage of the Olympic buzz in Canada by creating sports-themed advertisin...

• Say Cheese, Ottawa! Social Media Hits the Capital!

  Posted on Tuesday November 10th, 2009 at 09:44 in Viral marketing, social media, ottawa, social network marketing, canadian marketing

  Call me a geek, but it truly warms my heart to see people using social media in unique ways to generate mass awareness. It warms my heart even more to know its being embraced by our very own city hall!The City of Ottawa is running their first major s...

• The Friday Breakthrough: How To Find Love, Ruin Starbucks, or Creep Around Toronto

  Posted on Friday October 9th, 2009 at 09:36 in Viral marketing, starbucks, canadian marketing

  The Friday Breakthrough is a weekly roundup of the internet's best marketing and social media articles for a less-than-intense day at the office.Which words get you a reply to an email inquiry? Direct mail marketers need to know, and so do people loo...

• Google Streetview Invades Ottawa!

  Posted on Wednesday October 7th, 2009 at 14:01 in google, google maps, canadian marketing, ottawa news

  Ottawa's spring season 2009 will live on thanks to the all new Google Maps' Streetview feature, which recently launched for most major Canadian cities.Google Streetview offers a 360-degree view of city streets, as if you're driving in a car. The real...

• Public broadcasting, now hand-held

  Posted on Tuesday September 8th, 2009 at 12:07 in web marketing, cbc, iphone apps, canadian marketing

  Some folks may complain that CBC is increasingly irrelevant in our modern 24-hour news and Internet world. Everyone seems to blog constantly, CNN reports more news than any person would ever want to know, and Twitter is delivering information directl...

• Travel Destinations in Our Own Backyard

  Posted on Thursday July 16th, 2009 at 08:00 in Marketing, contest, Web 2.0, Advertising, Canada, Viral marketing, commercials, web marketing, social media, ottawa, twitter, canadian marketing

  The other day, I happened upon a web banner for the "Locals Know" campaign. Since I was, at the time, planning a mini vacation to Toronto, I clicked the link to check out what the website has to offer. The main messaging of the website urges Canadia...

• The Secret's Out!

  Posted on Sunday July 5th, 2009 at 12:22 in apple, google, technology, Public Relations, Viral marketing, ottawa, event planning, canadian marketing, ottawa news

  This past Friday, Vito Pilieci of the Ottawa Citizen broke the news that "Apple Inc. is secretly building a new Apple Store at the Rideau Centre." The word on the street is that it will be opening next month. Pilieci reports that "Apple has refused t...

• Social Media Statistics about Canadians from Delvinia

  Posted on Tuesday May 26th, 2009 at 07:52 in social media, canadian marketing

  Delvinia released a neat-o PDF with some interesting stats about Canadians and their use of Social Media. You can download the social media stats PDF directly.About Delvinia:Delvinia is committed to continuously uncovering data-driven insights that w...

• A Marketing Lesson from the Runway of Toronto Fashion Week

  Posted on Tuesday March 24th, 2009 at 07:00 in toronto fashion week, canadian marketing

  Toronto Fashion Week has just wrapped up, and amidst the couture clothes and the outpouring of Canadian style is a pearl of a lesson for us marketing folk.This year marked the tenth anniversary of Toronto Fashion Week. Once again, the bi-annual fash...

• Hot Topic: The State of Canadian Marketing

  Posted on Monday March 16th, 2009 at 08:09 in Marketing, dragons den, canadian marketing, arlene dickinson

  In Friday's Globe and Mail, Arlene Dickenson (of Venture Communications and Dragons Den fame) offered some interesting insights, opinions and predictions about the state of Canadian marketing. Here are some of the highlights from her one-on-one inte...