Blog Detail
The Digital Lookout
http://www.robweatherhead.co.uk
The Digital Lookout. Authored by a digital marketing professional the digital lookout covers all the breaking news from the world of search engine marketing, seo, ppc, social media, social networking, display advertising, affiliate marketing and everything in between.
- Added on: Feb 5th, 2009
- Country: United Kingdom
- Language: English
- Author: Rob Weatherhead
- Listed in: Internet Innovation
- Tags: SEO search engine marketing PPC digital media digital marketing social media optimisation
Recent Posts
A picture is worth a thousand words
Im stealing this from David Naylor because I like its simplicity. SEO explained in picture, and more importantly as a cycle and a continuous process. Invest in content to get links Get the links and you get traffic (either through rankings ...
Google Goes Universal!
It seems the word is out about a new Google design that is in testing for launch soon and it is a big one. Screenshots below stolen from Top Rank Online Marketing Blog (hopefully the link is enough payment for their use!) show some major changes in...
Does Social Media Need an ROI?
I read an interesting post on SEOmoz last week about the “elephant in the room” at Pubcon social media sessions, the dreaded ROI word. You can read it here. In it Dr. Pete discussed how companies can find their metric for social media...
So Where Have I Been?
I think that’s 31 days between posts, what can I say, I’ve been busy! Busy building. Building relationship, building products, building teams, and building strategies which will hopefully lead to the building of an empire! Oh, and I hav...
Measurability Will Prevail Despite UKOM Development
Set for launch in January 2010 and and unveiled last week, the UK Online Measurement Company (UKOM’s) Audience Planning System is aiming to enable marketers to more effectively target their online advertising campaigns based on accurate audienc...
Google Wave: Ripple or Tidal?
They claim it is the evolution of communication, the best bits from email and microblogging, “an unbelievable, powerful demonstration of what is possible in the browser”. The world of twitter was abuzz with talk of invites, delays and in...
